Manage conversion-focused Facebook/Instagram ad campaigns end-to-end: plan, budget, brief creatives, optimize performance, run A/B tests, and report ROI and revenue impact to the CRO.

Build, maintain and scale the e-commerce front end across desktop and mobile. Collaborate with design, marketing, and ops to deliver features from concept to launch, own technical infrastructure, ensure high-quality UX and customer satisfaction, and support A/B testing and DevOps workflows.