Manages regional marketing across a portfolio of dental practices, developing local growth strategies, optimizing marketing spend, analyzing patient and market data, and supporting acquisition, retention, mergers, relocations, and new practice launches. Partners with Operations, Finance, Compliance, Real Estate, Talent, and practice leaders to improve performance, plan budgets, and maximize marketing effectiveness.

Coordinates onboarding for newly acquired dental practices by collecting and validating information, maintaining workflows in Asana, tracking deliverables, monitoring progress, following up on gaps, and providing status updates. Partners with Marketing, Operations, IT, and Corporate Development while supporting process improvements, data quality, and workflow efficiency.

Lead and scale an enterprise, multi-location SEO program across 600+ sites. Define strategy and KPIs, build AI-powered automation and playbooks, own local and AI search optimization, manage stakeholders/vendors, analyze performance across sites, and drive new patient growth via organic, local, and AI search channels.