Own strategy and execution for paid acquisition across Search, Social, Display, CTV, and Affiliate. Manage budgets, run tests, optimize creative and audiences, and lead measurement, tracking, and incrementality efforts. Collaborate cross-functionally with creative, product marketing, data, and brand to drive acquisition, activation, and growth of self-employed customers.

Senior full-stack engineer to build customer-facing features across banking, tax automation, and expense tracking. Work across backend APIs, MySQL/Spanner data models and React/TypeScript frontends. Own end-to-end delivery, improve architecture and reliability, mentor engineers, and drive engineering standards and debt reduction.

Own and scale affiliate and referral partnerships end-to-end: source and close partners, design deal structures, onboard integrations, manage partner performance, build co-marketing plans, track conversion/CAC, and partner with Analytics, Product, and Marketing Ops to grow revenue.