Marketing Coordinator

The Marketing Coordinator will be responsible for managing and executing lead generation initiatives that support the firm’s business objectives. This includes overseeing a range of projects such as digital lead generation campaigns, online community management, and strategies that drive offline-to-online engagement and conversion. The role requires close monitoring and optimization of lead generation performance across multiple platforms to ensure effectiveness and alignment with key goals. A strong focus will be placed on community management—guiding prospects through the journey from awareness to engagement and ultimately conversion. Additionally, the successful candidate will collaborate closely with internal stakeholders and regional teams to develop and implement initiatives that enhance conversion outcomes and contribute to overall marketing success

Position Responsibilities:

• Support timely execution and delivery of multiple marketing projects in a fast-faced environment

• Maintain marketing collateral and related digital information on our websites, social media, and internal collaborative platforms

• Create, maintain and update sales tools and presentation decks

• Execute on deliverables to support sponsorships, virtual webinars and in-person events

• Contribute to the formulation of timely reports with relevant analysis based on data from various sources, including digital marketing campaigns

Required Qualifications:

• 1-3 Years of work experience

• 1-5 Quantified years of experience with tools/software/etc.

Preferred Qualifications:

• University or college degree in Marketing, Communications, Media, Business Administration, Finance, or a related field of study

• Excellent communications skills with strong ability to create, compose and edit written materials that are impactful and compelling

• Skilled in MS PowerPoint, MS Word, MS Excel and other content management systems

• Hands-on and proactive; able to work with minimal supervision

• A team player with excellent interpersonal skills and the ability to interface and work effectively with a wide range of people

• Results-oriented and execution-focused within a fast-paced environment

When you join our team:

• As part of our global team, we’ll support you in shaping the future you want to see.

• We’ll empower you to learn and grow the career you want. 

• We’ll recognize and support you in a flexible environment where well-being and inclusion are more than just words.   

#LI-Hybrid

The role being advertised is an existing vacancy.

About Manulife and John Hancock

Manulife Financial Corporation is a leading international financial services provider, helping people make their decisions easier and lives better. To learn more about us, visit https://www.manulife.com/en/about/our-story.html.

Manulife is an Equal Opportunity Employer

At Manulife/John Hancock, we embrace our diversity. We strive to attract, develop and retain a workforce that is as diverse as the customers we serve and to foster an inclusive work environment that embraces the strength of cultures and individuals. We are committed to fair recruitment, retention, advancement and compensation, and we administer all of our practices and programs without discrimination on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, religion or religious beliefs, creed, sex (including pregnancy and pregnancy-related conditions), sexual orientation, genetic characteristics, veteran status, gender identity, gender expression, age, marital status, family status, disability, or any other ground protected by applicable law.

It is our priority to remove barriers to provide equal access to employment. A Human Resources representative will work with applicants who request a reasonable accommodation during the application process. All information shared during the accommodation request process will be stored and used in a manner that is consistent with applicable laws and Manulife/John Hancock policies. To request a reasonable accommodation in the application process, contact [email protected].

Referenced Salary Location

Salary range is expected to be between

Employees also have the opportunity to participate in incentive programs and earn incentive compensation tied to business and individual performance. The actual salary will vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training. If you are applying for this role outside of the primary location, please contact [email protected] for the salary range for your location.

Manulife offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short- and long-term disability, life and AD&D insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension and a global share ownership plan with employer matching contributions) and financial education and counseling resources. Our generous paid time off program in Canada includes holidays, vacation, personal, and sick days, and we offer the full range of statutory leaves of absence. If you are applying for this role in the U.S., please contact [email protected] for more information about U.S.-specific paid time off provisions.

We use data and analytics technologies, such as artificial intelligence (AI), and automated processing tools, to analyze and process the information you provide to us or third parties in the application process. For more information, please refer to our personal information collection statement.