Jobs at Tru Inc.

Manage digital projects from planning through delivery: create project plans, track progress, manage risks, coordinate teams, communicate with clients, and monitor budgets and timelines to ensure on-time, on-budget delivery.

Owns a $3M–$5M portfolio of 6–8 enterprise clients, serving as an executive advisor and leading digital growth strategies across CRM, marketing automation, commerce, analytics, and digital platforms. Responsibilities include client lifecycle management, business reviews, technology roadmaps, budgets, contracts, escalations, cross-functional delivery, proposals, account expansion, and HubSpot pipeline management.

Develop and execute QA strategies for Salesforce Marketing Cloud solutions, including campaign configurations, customer journeys, segmentation, personalization, email rendering, data integrations, APIs, and automation workflows. Perform functional, integration, regression, system integration, end-to-end, and UAT testing; manage defects and traceability; support release validation and production investigations; and maintain QA documentation while improving regression coverage and automation opportunities.

Develop and lead integrated SEO, AEO, GEO, and AI-search strategies for enterprise clients. Translate business goals, search data, customer behavior, and performance insights into prioritized roadmaps spanning technical SEO, content, information architecture, UX, and authority. Guide SEO technicians, review audits, define KPIs, analyze reporting, present recommendations, collaborate cross-functionally, and mentor junior team members.

Outbound-focused Business Development Manager responsible for prospecting, high-volume outreach (calls, email, LinkedIn), booking qualified meetings, managing early funnel in HubSpot, researching accounts, and reporting outreach performance to support pipeline growth across priority verticals.