Forward Financing Leadership & Management

Forward Financing Employee Perspectives

I started bringing people who drive a specific project into the meeting with the president or CEO, allowing them to be part of the presentation. It leads to an open discussion instead of me filtering up and down the chain.

Shannon Braley
Shannon Braley, Chief People Officer

What People Are Saying About Forward Financing

  • Strategic Vision & Planning: Leadership consistently frames a mission to unlock capital for small businesses and pairs it with clearly stated near‑term priorities. A planned CEO transition is presented as continuity rather than a pivot, reinforcing a stable direction.
  • Open & Transparent Communication: Public materials repeatedly foreground core values like “Keep It Real” and publish leadership updates and blogs that emphasize transparency and operating principles. Executive pages and company lookbacks give stakeholders visibility into themes and priorities.
  • Strong Execution: Strategy‑aligned actions include expanding funding capacity and adding a loan product in select states, signaling movement from stated intent to operational steps. Capital‑markets activity and product evolution indicate action behind the growth narrative.

Forward Financing's Benefits

Hosts in-person all-hands meetings

Implements team-based strategic planning

Open office floor plan to encourage communication and collaboration

Uses an OKR operational model to clearly define goals and priorities

Utilizes an open door policy that encourages accessibility