Strategic Revenue Manager

The Strategic Revenue Manager (SRM) reports to the Strategic Revenue Director serving as a key business partner for Sales and delivery of the key SRM pillars (promo, price, trade, mix) for the unit. This position is responsible for leading the development of portfolio trade spend strategy for profitable growth with Customers as well as driving continuous trade investment productivity improvements and optimized Trade ROI though partnering with Customer Teams.

This role is based in Bolton with regular in-office collaboration expected. Flexibility is a key enabler—empowering associates to make choices that support both business outcomes and personal needs, including remote work.

What are we looking for?

• University degree, with 5+ experience in a FMCG/other consumer goods company with a commercial background.
• Strong analytical skillset with experience partnering across the organization to analyze a range of internal & external data sources, drawing out key insights and forming recommendations on the basis of solid commercial knowledge and strong linkage to business strategy.
• A track record of successfully translating strategies into action and delivering results; comfortable presenting to and engaging with senior leaders or strategic forums simplifying complex concepts and strategies.
• Astute commercial and financial skills with excellent organization agility, understanding the impacts of decisions on the P&L, with the ability to identify opportunities for continuous improvement.
• Strong interpersonal skills and ‘can-do’ attitude with strong influencing & problem solving capabilities; ability to challenge the status quo and identify continuous improvement opportunities.

What will be your key responsibilities?

• Lead the creation of the trade investment budgets to deliver the overall business growth strategy, by partnering with: Sales Leaders, SRM Director and Brand Leaders, to create the overall trade investment requirements for the business (split by Channel/Customer) and driving trade promotion productivity forward to deliver category value growth and ‘win-win’ ROI for Mars and Customers.
• Lead the creation of market trade promotional strategy, development of annual trade promotional plans/recommended actions and overall management of the local market trade promotional practice. This includes leveraging SRM trade promotion excellence playbooks to build overall capabilities & partnering with a cross functional group
• Analyze External and Internal Promotional Landscape on a periodic basis including :
  • Monitoring Retail Promotional Landscape across CBUs periodically (e.g. Promotional Price Points)
  • Conducting detailed promotional analysis across channels/pack types to highlight opportunities
  • Tracking competitors and multi-category promotional pricing and changes in strategy
• Conduct event-level Trade ROI analysis, and effectively communicates insights and findings to SRM Director and Customer Teams
• Consolidate & monitor compliance to promotional guidelines at account or budget holder level

What can you expect from Mars? 

• Work with diverse and talented Associates, all guided by the Five Principles. 

• Join a purpose driven company, where we’re striving to build the world we want tomorrow, today. 

• A strong focus on learning and development support from day one, including access to our in-house Mars University. 

• An industry competitive salary and benefits package, including company bonus.

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