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CrowdStrike

Sr. Product Marketing Manager - SMB (Remote)

Posted 9 Days Ago
Remote
Hiring Remotely in USA
Senior level
Remote
Hiring Remotely in USA
Senior level
As a Sr. Product Marketing Manager at CrowdStrike, you'll drive awareness and adoption of security products for SMBs, create compelling messaging, develop engaging content, and participate in go-to-market strategies. You'll collaborate across teams and manage product marketing initiatives in a fast-paced and creative environment.
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As a global leader in cybersecurity, CrowdStrike protects the people, processes and technologies that drive modern organizations. Since 2011, our mission hasn’t changed — we’re here to stop breaches, and we’ve redefined modern security with the world’s most advanced AI-native platform. Our customers span all industries, and they count on CrowdStrike to keep their businesses running, their communities safe and their lives moving forward. We’re also a mission-driven company. We cultivate an inclusive culture that gives every CrowdStriker both the flexibility and autonomy to own their careers. We’re always looking to add talented CrowdStrikers to the team who have limitless passion, a relentless focus on innovation and a fanatical commitment to our customers, our community and each other. Ready to join a mission that matters? The future of cybersecurity starts with you.

About the Role:

CrowdStrike is looking for a Sr. Product Marketing Manager to help drive awareness and adoption of our security products for small and medium-sized businesses (SMB). You will work with the best in the business, and we need you to bring your creativity, imagination, and energy to this role.

As a Sr. Product Marketing Manager for SMB, you will engage cross-functionally with our internal teams to help design, plan and execute the go-to-market strategy that drives measurable success. This will include content development and building differentiated messaging to increase awareness and demand.

You are an experienced product marketer with SMB experience ready to take on a challenge. You are a self-starter who can excel in a fast-paced environment. You’ll have experience working with a distributed team, and you will relish in taking ownership of the product marketing activities. A creative mindset and an eye for quality are crucial, along with the ability to grasp and translate technical capabilities into simple, compelling messages specifically targeted to an SMB audience. This is not an entry-level position.

This position is open to candidates in the USA (Remote). 

What You'll Do:

  • Create compelling, differentiated messaging and positioning, with a clear understanding of the SMB customer and the core capabilities of the offering.

  • Develop and keep fresh content including collateral, thought leadership and solution presentations, website content, videos, blogs, by-lined articles and more to execute communication strategies and accelerate the buyer’s journey.

  • Position our partner organization and extended partner network to win through effective sales enablement tools and initiatives. 

  • Plan and launch new offerings, capabilities and releases and participate in managing the cross-functional implementation of those plans.

What You’ll Need:

  • A passion for cyber security and the SMB market.

  • 7+ years of product marketing experience. Specific experience in SMB space required. Cyber security experience preferred.

  • Bachelor’s degree.

  • A passion for writing with very strong written communication and presentation skills

  • Excellent people and management skills to interact with staff, colleagues, cross-functional teams and third parties.

  • Strong ability to multitask with proven track record of execution on product launches, initiatives/programs. 

  • Examples of your work.

#LI-Remote

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Benefits of Working at CrowdStrike:

  • Remote-friendly and flexible work culture

  • Market leader in compensation and equity awards

  • Comprehensive physical and mental wellness programs 

  • Competitive vacation and holidays for recharge  

  • Paid parental and adoption leaves

  • Professional development opportunities for all employees regardless of level or role

  • Employee Resource Groups, geographic neighbourhood groups and volunteer opportunities to build connections

  • Vibrant office culture with world class amenities

  • Great Place to Work Certified™ across the globe

CrowdStrike is proud to be an equal opportunity and affirmative action employer. We are committed to fostering a culture of belonging where everyone is valued for who they are and empowered to succeed. Our approach to cultivating a diverse, equitable, and inclusive culture is rooted in listening, learning and collective action. By embracing the diversity of our people, we achieve our best work and fuel innovation - generating the best possible outcomes for our customers and the communities they serve.

CrowdStrike is committed to providing equal employment opportunity for all employees and applicants for employment. The Company does not discriminate in employment opportunities or practices on the basis of race, color, creed, ethnicity, religion, sex (including pregnancy or pregnancy-related medical conditions), sexual orientation, gender identity, marital or family status, veteran status, age, national origin, ancestry, physical disability (including HIV and AIDS), mental disability, medical condition, genetic information, membership or activity in a local human rights commission, status with regard to public assistance, or any other characteristic protected by law. We base all employment decisions--including recruitment, selection, training, compensation, benefits, discipline, promotions, transfers, lay-offs, return from lay-off, terminations and social/recreational programs--on valid job requirements. If you need assistance accessing or reviewing the information on this website or need help submitting an application for employment or requesting an accommodation, please contact us at [email protected] for further assistance.

Find out more about your rights as an applicant.

CrowdStrike participates in the E-Verify program.

Notice of E-Verify Participation

Right to Work

CrowdStrike, Inc. is committed to fair and equitable compensation practices. The base salary range for this position in the U.S. is $110,000 - $190,000 per year + variable/incentive compensation + equity + benefits. A candidate's salary is determined by various factors including, but not limited to, relevant work experience, skills, certifications, job level, supervisory status, and location.

Expected Close Date of Job Posting is:02-03-2025

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