The Principal Product Marketing Manager will drive demand for Clarifai’s AI platform, leading go-to-market initiatives, developing target personas, creating messaging, and executing strategies to enhance awareness and grow the business. Collaboration with sales and marketing teams is essential to drive performance and adoption of AI solutions.
Principal, Product Marketing Manager About the Company:
Clarifai is a leading, full-lifecycle deep-learning AI platform for computer vision, natural language processing, audio recognition, and large language models (LLM). We help organizations transform unstructured images, video, text, and audio data into structured data at a significantly faster and more accurate rate than humans would be able to do on their own. Founded in 2013 by Matt Zeiler, Ph.D. Clarifai has been a market leader in AI since winning the top five places in image classification at the 2013 ImageNet Challenge. Clarifai continues to grow with employees remotely based throughout the United States, Canada, Argentina, India, and Estonia.
We have raised $100M in funding to date, with $60M coming from our most recent Series C. We are backed by industry leaders like Menlo Ventures, Union Square Ventures, Lux Capital, New Enterprise Associates, LDV Capital, Corazon Capital, Google Ventures, NVIDIA, Qualcomm and Osage.
Your Impact:
- Drive demand for Clarifai’s AI platform, helping organizations build and operationalize AI at scale.
The Opportunity:
- Own go-to-market activities and execution for Clarifai’s AI platform.
- Work closely with product management, sales, and marketing to understand customer requirements and develop target personas.
- Create clear, differentiated persona-based messaging and positioning for products/solutions and campaigns.
- Develop and drive go-to-market strategy for given solutions to raise internal and external awareness and grow the pipeline.
- Work cross-functionally across marketing, sales, and enablement teams to develop and execute go-to-market activities that drive business performance and adoption
- Define and implement a content strategy to drive awareness and demand generation campaigns, including public-facing solution web content, collateral, videos, presentations, blogs, etc.
- Evangelize Clarifai and our offerings to analysts, press, prospects, and customers—in meetings, webinars, conferences and tradeshows.
- Collaborate with the sales and partner enablement teams to develop/support sales enablement collateral, such as training presentations, cheat sheets, internal field communication, etc.
Requirements:
- 7+ years of Product Marketing experience in a relevant enterprise software organization, with experience in AI or ML.
- Strong messaging skills, specifically the ability to succinctly communicate customer pain points and tie them to the feature/function of the product to highlight the business value.
- Ability to create effective relationships, influence and collaborate internally and externally at all organizational levels.
- Excellent written and presentation skills and prior portfolio of work that you can point us to.
- Excellent communication skills with the ability to interact with and understand technical subjects and emerging technologies.
- Experience positioning technical products to both technical users, economic decision makers, and other key stakeholders.
- Self-starter who would truly enjoy working in a fast-paced, innovative AI company.
Nice to Have:
- BS/BA degree in Marketing, Business, Engineering, or related field.
Top Skills
AI
Machine Learning
Similar Jobs
Be an Early Applicant
The Growth Product Marketing Manager at Level Access is responsible for developing effective marketing messaging, conducting market research, and creating content for marketing efforts. The role involves collaboration with Sales, Product, and Marketing teams to ensure accurate product messaging and to gather feedback for continual improvement. This position is ideal for someone eager to learn about technology and make an impact in a remote environment.
The Senior Product Marketing Manager for Square Loans will lead the go-to-market strategy for the lending product. Responsibilities include understanding customer needs through research, competitive intelligence, collaborating with cross-functional teams to identify product opportunities, developing messaging and marketing materials, and overseeing performance metrics to retain customers.
.jpg)
Be an Early Applicant
The Senior Product Marketing Manager will lead the product marketing strategies for Optimization and Insights products at Acquia, collaborating with teams to drive revenue growth, develop go-to-market plans, create content, and ensure sales teams are equipped to succeed. Responsibilities include market analysis, sales pipeline tracking, and working with partners and customer management teams to optimize product usage and expand revenue.
What you need to know about the Toronto Tech Scene
Although home to some of the biggest names in tech, including Google, Microsoft and Amazon, Toronto has established itself as one of the largest startup ecosystems in the world. And with over 2,000 startups — more than 30 percent of the country's total startups — Toronto continues to attract new businesses. Be it helping entrepreneurs manage their finances, simplifying business operations by automating payroll or assisting pharmaceutical companies in launching new drugs, the city's tech scene is just getting started.
