Marketing Performance Measurement Sr. Manager

Posted 19 Days Ago
Be an Early Applicant
Remote
5-7 Years Experience
Food
The Role
The Marketing Performance Measurement Sr. Manager will collaborate with regional stakeholders to understand their needs, perform data validation, and provide actionable insights based on Marketing Mix Modelling. They will partner with various teams to ensure timely delivery of solutions and evaluate regional benefits for senior management.
Summary Generated by Built In

Job Description:

Role Description

We are seeking a talented and motivated EU Marketing Performance Measurement Sr. Manager , to join our Marketing Mix Modelling (MMM) transformation team as part of Pet Nutrition’s Digital First ambition. This crucial role ensures the program's success in the EU region.

What will be your key responsibilities?

  • Build strong and trusted relations with regional stakeholders to understand their business needs, challenges and goals.
  • Elicit and validate regional hypothesis through MMM.
  • Perform data validation and ensure data accuracy and integrity.
  • Interpret, synthesize and quantify insights providing support and actionable recommendations to regional users and stakeholders
  • Identify opportunities for process improvements and optimization through data analysis.
  • Partnering with regional analytics director on change management and driving impact
  • Evaluate, monitor and report regional benefits to senior management and governance boards.
  • Collaborate with project managers, developers, testers, and other team members to ensure quality and timely delivery of solution

What are we looking for?

  • Bachelor's degree in Business, Economics, Data Science, Statistics, or a related field.
  • Proven experience as a Marketing Analytics and effectiveness preferred or in a similar role.
  • Proficiency with programming languages such as Python or R.
  • Strong analytical and problem-solving skills.

What can you expect from Mars?

  • Work with over 140,000 diverse and talented Associates, all guided by the Five Principles.
  • Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
  • Best-in-class learning and development support from day one, including access to our in-house Mars University.
  • An industry competitive salary and benefits package, including company bonus.

Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.

Top Skills

Python
R
The Company
HQ: McLean, VA
41,866 Employees
On-site Workplace
Year Founded: 1911

What We Do

For more than a century, Mars, Incorporated has been driven by the belief that the world we want tomorrow starts with how we do business today. This idea is at the center of who we have always been as a global, family-owned business. Today, Mars is transforming, innovating and evolving in ways that affirm our commitment to making a positive impact on the world around us.

Across our diverse and expanding portfolio of confectionery, food, and petcare products and services, we employ 133,000 dedicated Associates who are all moving in the same direction: forward. With $40 billion in annual sales, we produce some of the world’s best-loved brands including DOVE®, EXTRA®, M&M’s®, MILKY WAY®, SNICKERS®, TWIX®, ORBIT®, PEDIGREE®, ROYAL CANIN®, SKITTLES®, WHISKAS®, COCOAVIA®, and 5™; and take care of half of the world’s pets through our pet health services AniCura, Banfield Pet Hospitals™, BluePearl®, Linnaeus, Pet Partners™, and VCA™.

We know we can only be truly successful if our partners and the communities in which we operate prosper as well. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our Associates to take action every day to help create a world tomorrow in which the planet, its people and pets can thrive.

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