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FairPlay Sports Media

Marketing Operations Co-Ordinator

Posted 3 Months Ago
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In-Office
Waterloo, ON, CAN
Entry level
In-Office
Waterloo, ON, CAN
Entry level
Execute migration of UK site pages and templates to a new platform: build reusable templates, translate designs into responsive pages, audit and map content, perform cross-browser QA, maintain SEO and analytics continuity, monitor site performance, and document processes for handoff.
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You’ll be part of an integral team which is at the heart of the day-to-day function of UK marketing. You will be a crucial part of a team that will be owning and executing the process of migrating all of the UK site’s pages and templates to our new platform.  

  • Execute the migration blueprint by building, formatting, and launching new website pages based on clear technical and structural guidelines

  • Support the marketing operations team in translating design concepts and existing content into functional, responsive page templates 

  • Audit and map existing content to ensure a seamless transition from the legacy system to the new platform without data loss 

  • Collaborate closely with cross-functional teams (including content, SEO, and design) to ensure all migrated elements meet brand standards and launch deadlines 

Key responsibilities

  • Template & Page Construction: Build out reusable page templates and components within the new platform, ensuring strict adherence to provided instructions

  • Quality Assurance (QA): Conduct rigorous testing across different browsers and mobile devices to identify and fix layout bugs, broken links, or formatting inconsistencies 

  • Performance Analysis: Working with the wider team to monitor, analyse, and report on site performance metrics (e.g., page load speeds, tracking pixel validation, and user flow) pre- and post-migration

  • Data & SEO Continuity: Working closely with the SEO team to implement proper redirects, metadata, and analytics tags to preserve search engine rankings and data integrity during the cutover 

  • Documentation: Maintain clear logs of completed tasks and create simple "how-to" notes for any newly built templates to hand off to the permanent team  

Your Skillset: 

  • Highly organised

  • A strong sports betting knowledge and/or work background

  • Familiar with at least one Content Management System

  • Someone with a strong attention to detail

  • Good communicator

  • Ability to work closely with multiple teams

  • Able to work under pressure

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