Marketing Messaging Specialist
This role is eligible for our hybrid work model: 2 days in-office.
From search engine optimization to branding and promotions, our Marketing team is the expert at spreading the Priceline message far and wide – capturing the hearts and imaginations of customers to get them to try our services and keep them coming back for more.
Why this job’s a big deal:
As the Marketing Messaging Specialist at Priceline, you’ll be a driving force behind performing personalized and engaging messaging campaigns that reach millions of customers each month, via email, push notifications, SMS, and other messaging channels. You will have the opportunity to work with a cross-functional team and key stakeholders to ensure that every campaign is executed flawlessly and delivered on time, while playing a key role in driving growth for our business. This is an outstanding opportunity to join a team at the forefront of digital marketing and messaging in the travel industry.
In this role you will get to:
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Coordinate with the team and key stakeholders to ensure accurate and timely deployment and delivery of all messaging campaigns
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Verify segmentation and list targeting to ensure messages are personalized and relevant to each customer
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Share responsibility for QA of all messaging campaigns to ensure they meet high standards of quality
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Monitor performance and deliverability metrics for all active campaigns and make recommendations for improvements
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Execute and monitor A/B tests across multiple campaigns and messaging channels to improve campaign performance
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Manage digital assets required for messaging campaigns, including copy, images, and other media
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Coordinate with other teams and stakeholders to run marketing calendar and ensure all messaging is delivered in a timely and organized manner
Who you are:
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Bachelor’s Degree or higher in marketing or related field
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2+ years of experience handling marketing campaigns in a Messaging Automation Platform including email, SMS, push notifications, or similar
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1+ year of Jira or other project management tools
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Experience ideating and executing AB tests
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Meticulous, analytical, and well organized
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Demonstrated ability to work collaboratively as part of a cross-functional team and participate in technical and non-technical discussions
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Clear understanding of digital advertising concepts and terms
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Ability to communicate fluently in English
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Basic understanding of HTML/CSS and web browser/email client rendering differences is a plus
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Eagerness to learn and develop new skills to help improve processes and performance
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Demonstrated history of living the values important to Priceline: Customer, Innovation, Team, Accountability, and Trust. Unquestionable integrity and ethics
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Illustrated history of living the values necessary to Priceline: Customer, Innovation, Team, Accountability and Trust.
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The Right Results, the Right Way is not just a motto at Priceline; it’s a way of life. Unquestionable integrity and ethics is essential.
#LI-MH1
#LI-Hybrid
Who we are
WE ARE PRICELINE.
Our success as one of the biggest players in online travel is all thanks to our incredible, dedicated team of talented employees. Priceliners are focused on being the best travel deal makers in the world, motivated by our passion to help everyone experience the moments that matter most in their lives. Whether it’s a dream vacation, your cousin’s graduation, or your best friend’s wedding - we make travel affordable and accessible to our customers.
Our culture is unique and inspiring (that’s what our employees tell us). We’re a grown-up, startup. We deliver the excitement of a new venture, without the struggles and chaos that can come with a business that hasn’t stabilized.
We’re on the cutting edge of innovative technologies. We keep the customer at the center of all that we do. Our ability to meet their needs relies on the strength of a workforce as diverse as the customers we serve. We bring together employees from all walks of life and we are proud to provide the kind of inclusive environment that stimulates innovation, creativity and collaboration.
Priceline is part of the Booking Holdings, Inc. (Nasdaq: BKNG) family of companies, a highly profitable global online travel company with a market capitalization of over $80 billion. Our sister companies include Booking.com, BookingGo, Agoda, Kayak and OpenTable.
If you want to be part of something truly special, check us out!
Flexible work at Priceline
Priceline is following a hybrid working model, which includes two days onsite as determined by you and your manager (ideally selecting among Tuesday, Wednesday, or Thursday). On the remaining days, you can choose to be remote or in the office.
To be the best travel dealmakers in the world, it’s important we have a workforce that reflects the diverse customers and communities we serve. We are committed to cultivating a culture where all employees have the freedom to bring their individual perspectives, life experiences, and passion to work.
Priceline is a proud equal opportunity employer. We embrace and celebrate the unique lenses through which our employees see the world. We’d love you to join us and add to our rich mix!
Applying for this position
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Top Skills
What We Do
At Priceline, part of Booking Holdings, Inc. [NASDAQ: BKNG], we believe every trip is a big deal to our customers. Whether it’s a much-needed getaway, wedding, reunion, graduation, or rooting on a favorite team—those are the moments that nobody should miss out on.
Our mission? Be the best travel dealmakers in the world. We provide our customers with smart and easy ways to access the very best deals available on hotel rooms, flights, rental cars, vacation packages and cruises, so they can be there for the moments that matter the most to them.
We do that by welcoming people who are at the top of their game, who want to learn and grow with others and who take their work seriously (but not themselves). We’re building a diverse and uniquely talented team to make sure our customers can be there for all those {big deal} moments. Come join us!
