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Thumbtack is the one app you need to take care of and improve your home — from personalized guidance to AI tools and a best-in-class hiring experience. Every day in every county of the U.S., people turn to Thumbtack to complete urgent repairs, seasonal maintenance and bigger improvements. We help homeowners know which projects to do, when to do them and who to hire from our growing community of 300,000 local service businesses. If making an impact inspires you, join us. Imagine what we’ll build together.
About the Team
We’re a team of strategic marketers focused on attracting, acquiring, and engaging with customers across their homeownership journey, all while building an enduring brand. We work closely with cross-functional partners (Biz Dev, Product, Engineering, and Data Science) to drive growth on both sides of Thumbtack’s marketplace. We are nimble, and innovative and our team’s mission is to help customers solve their home care needs by discovering and using Thumbtack’s platform.
About the Role
As a Marketing Manager, Partnerships, you’ll work to deliver value outside the boundaries of our product and integrate Thumbtack more seamlessly into the daily lives of homeowners and professionals. To that end, we’re looking for an experienced marketer who not only knows how to successfully launch and scale new partnerships and programs, but can also develop a deep understanding of our customers to help grow our partnership vertical. This person will work hand-in-hand with our BizDev & Commercial Programs org to secure and scale new partners and pilot new venture programs. The ideal candidate is a marketing enthusiast who is a master collaborator and has experience working across multiple functions, as this role will have hybrid responsibilities ranging across partner and product marketing, partner management, and marketing liaison.
What you’ll do
- Partners across marketing, business development, product, communications, and enablement to support new ventures and demand API partnership roadmaps
- Supports workstreams and go-to-market activity with an emphasis on partner marketing and enablement
- Project manages marketing requests and briefs, ensuring delivery and implementation of marketing and media assets and templates for various initiatives
- Collaborates with manager to identify new growth opportunities across the partnership landscape and ways to further integrate brand messaging in partner communications
- Ensures proper tracking, reporting, and attribution are in place to measure impact at each stage of the funnel
- Own reporting and communication of progress towards performance targets
In order to be successful, you must bring
- 5-7 years of partner marketing experience, including experience in partner management, growth, and product marketing
- Strong ability to build relationships across functions, levels and organizations, seamlessly juggling the priorities of multiple stakeholders
- Demonstrated project & partner management experience, including launching GTM initiatives.
- Data-driven with a strong understanding of business drivers and a knack for using analytics to identify new opportunities and optimizations
- Track record of innovative partner marketing campaigns that capitalize on unique opportunities between partners
- Excellent written and verbal communication, including experience pitching new ideas
- Strong sense of both ownership of and urgency for achieving team objectives, and thrives with ambiguity
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Thumbtack embraces diversity. We are proud to be an equal opportunity workplace and do not discriminate on the basis of sex, race, color, age, pregnancy, sexual orientation, gender identity or expression, religion, national origin, ancestry, citizenship, marital status, military or veteran status, genetic information, disability status, or any other characteristic protected by federal, provincial, state, or local law. We also will consider for employment qualified applicants with arrest and conviction records, consistent with applicable law.
Thumbtack is committed to working with and providing reasonable accommodation to individuals with disabilities. If you would like to request a reasonable accommodation for a medical condition or disability during any part of the application process, please contact: [email protected].
If you are a California resident, please review information regarding your rights under California privacy laws contained in Thumbtack’s Privacy policy available at https://www.thumbtack.com/privacy/ .
