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Fiserv

Marketing Director

Posted 17 Hours Ago
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Mississauga, ON
Senior level
Mississauga, ON
Senior level
The Marketing Director at Fiserv will lead marketing initiatives for the Global Business Solutions division, mainly focusing on the Clover brand for small and medium businesses. Responsibilities include creating comprehensive marketing strategies, managing a team, monitoring marketing metrics, and ensuring alignment with business goals.
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Calling all innovators – find your future at Fiserv.

We’re Fiserv, a global leader in Fintech and payments, and we move money and information in a way that moves the world. We connect financial institutions, corporations, merchants, and consumers to one another millions of times a day – quickly, reliably, and securely. Any time you swipe your credit card, pay through a mobile app, or withdraw money from the bank, we’re involved. If you want to make an impact on a global scale, come make a difference at Fiserv.

Job Title

Marketing Director

What does a successful Marketing Director do at Fiserv?

At Fiserv, the role of a Marketing Director is both pivotal and dynamic, embodying the vision and execution of go-to-market strategies that propel our business unit forward. You will take the helm of marketing initiatives for Fiserv Global Business Solutions (GBS) Canada, championing the Clover brand for the vibrant realm of small and medium-sized businesses while leveraging the power of the Fiserv brand for larger, impactful engagements.

Leading a dedicated team of three to five professionals, you will craft and implement comprehensive marketing strategies that encompass the entire customer journey. Your expertise will shine as you facilitate sales enablement and orchestrate cross-functional collaboration, ensuring that every effort aligns harmoniously with our overarching business goals. Together, we’ll create a roadmap for success that resonates with our clients and drives growth across the board.

What you will do: 

  • Create and implement of direct channel marketing campaigns through customized strategies focused on lead generation via paid ads.
  • Develop and maintain a marketing strategy for social media to increase online engagement and generate sales/leads.
  • Identify new strategies, methods and tactics to execute marketing goals
  • Monitor marketing budget, with specific attention to the effectiveness and impact of current marketing campaigns and strategies.
  • Monitor marketing metrics for all campaigns.
  • Compile analytics and insights.
  • Analyze customer feedback and campaign performance
  • Communicate and negotiate with ad agencies, marketing staff, and product marketers.

What you will need to have: 

  • 8+ years of marketing experience in business-to-business (B2B) sectors.
  • 8+ years of experience with lead generation, full-funnel marketing, marketing productivity tools and managing all social media platforms.
  • 3+ years’ experience managing a team of direct reports.
  • Bachelor’s degree or an equivalent combination of education, work, and/or military experience

What would be great to have:

  • Master’s degree.
  • Prior experience in marketing SaaS solutions.
  • Prior experience in SEO, Google Analytics and landing page optimization.
  • Bilingual proficiency in French.

Important info about this role:

  • We’re better together. This role is fully on-site.
  • Ability to travel up to 25% of the time and work weekends/evenings, as necessary

Perks at Work:

  • We’re #FiservProud of our commitment to your overall well-being with a growing offering of physical, mental, emotional, and financial benefits from day one.
  • Maintain a healthy work-life balance with paid holidays, generous time off policies, including Unlimited Recharge & Refuel for qualifying associates, and free counseling through our EAP.
  • Plan for your future with competitive salaries, the Fiserv Registered Retirement Saving Plan (RRSP), and our Employee Stock Purchase Plan.
  • Recognize and be recognized by colleagues with our Living Proof program where you can exchange points for a variety of rewards.
  • Prioritize your health with a variety of medical, dental, vision, life, and disability insurance options and a range of well-being resources through our Fuel Your Life program.
  • Advance your career with training, development, certification, and internal mobility opportunities.
  • Join Employee Resource Groups that promote our diverse and inclusive culture where associates can share perspectives, exchange ideas, and elevate careers.

#LI-CR1 #LI-Onsite

Thank you for considering employment with Fiserv.  Please:

  • Apply using your legal name
  • Complete the step-by-step profile and attach your resume (either is acceptable, both are preferable).

What you should know about us:

Fiserv is a global leader in payments and financial technology with more than 40,000 associates proudly serving clients in more than 100 countries. As one of Fortune® magazine's "World's Most Admired Companies™" 9 of the last 10 years, one of Fast Company’s Most Innovative Companies, and a top scorer on Bloomberg’s Gender-Equality Index, we are committed to innovation and excellence. 

Our commitment to Diversity and Inclusion:

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Warning about fake job posts:

Please be aware of fraudulent job postings that are not affiliated with Fiserv. Fraudulent job postings may be used by cyber criminals to target your personally identifiable information and/or to steal money or financial information.

Any communications from a Fiserv representative will come from a legitimate business email address. We will not hire through text message, social media, or email alone, and any interviews will be conducted in person or through a secure video call. We won’t ask you for sensitive information nor will we ask you to pay anything during the hiring process. We also won’t send you a check to cash on Fiserv’s behalf.

If you see suspicious activity or believe that you have been the victim of a job posting scam, you should report it to your local law enforcement.

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