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Spin Master

eCommerce Content Specialist

Posted 6 Days Ago
Be an Early Applicant
2 Locations
Junior
2 Locations
Junior
The eCommerce Content Specialist will enhance online sales by creating engaging, SEO-optimized content for e-commerce platforms, primarily Amazon. This role involves optimizing product listings, managing content systems, collaborating with various teams, and analyzing e-commerce performance reports to drive growth.
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Please Note: If you are a current Spin Master employee with access to Workday, apply to this job via the Workday application.

Are you a kid at heart looking to build a career with a leading global children's toy, entertainment and digital gaming company?

At Spin Master, our unwavering commitment to open mindedness, integrity and innovation is a great part of what has made us an industry leader. How do we stay ahead of the pack? By hiring the best and brightest minds—and that’s why we want you!

Job Description:

What will you work on?
 

The eCommerce Content Specialist is a critical member of the E-Commerce Marketing team, responsible for driving growth in online sales through strategic content development. This role involves planning, creating, and executing engaging and effective marketing content across various e-commerce sales channels.

The specialist will focus on converting online shoppers into buyers by crafting dynamic, informative, and creative product content while staying informed of the latest trends in online consumer behavior. With a strong background in driving organic rank, and increasing customer conversions, this role contributes significantly to the company’s success in the online marketplace.

How will you create impact?

  • Write/edit clear, concise, clean, and SEO optimized copy for new online accounts with a focus on Amazon.com listings as well as existing listings
  • Optimize copy on frequent basis to incorporate new keywords into copy for best searchability
  • Create compelling A+/Enhanced product detail pages with GIFs and video content
  • Management of all related content within content management system (Salsify)
  • Collaborate with photography and brand teams to ensure best-in-class product/lifestyle imagery
  • Work with translation team members to ensure international translations are created where needed to support ecommerce initiatives and growth with affiliate offices and countries
  • Create and design Amazon Brand Stores adhering to brand style guides updating on a seasonal basis or as required
  • Work with brand teams to provide insights into ecommerce opportunities and challenges within their product lines
  • Prepare, analyze, and communicate reports to sales and internal teams regarding results of digital and e-commerce initiatives
  • Regular communication with IT/Sales/Marketing/Photography
  • Provide backup support for management of website content systems
  • Attend sales summits and toy fairs as required
  • Handle multiple and competing priorities and assignments

What are your skills and experience?

  • E-commerce copywriting experience
  • Expert copywriting skills and SEO certified with a focus on Amazon
  • Experience with Amazon Vendor Central, Helium 10, Syndigo, Salsify
  • Experience with content management tools and marketing automation programs
  • Ability to handle multiple and competing priorities and assignments
  • Experience with various Microsoft Office programs (Excel, PowerPoint, etc.)
  • Experience with SAP and Salsify

The anticipated salary range for candidates who will work in New York City is $60,000 to $75,000 per annum. The salary offered to a successful candidate will be dependent on several factors that may include but are not limited to years of experience within the job, years of experience within the required industry, education, etc. Spin Master Inc. is a multi-state employer, and this salary range may not reflect positions that work only in other states.
#LI-Hybrid #LI-HM1

What you can expect from us:

Our mission is to Make Life More Fun with a vision to push the boundaries of innovation, creativity, and fun.

  • Growth and Career Opportunities
  • Flexible Work Hours
  • Innovation, Collaboration and Fun
  • Comprehensive Benefits
  • Other fun Perks!

What’s it like to work here?

Spin Master is a fast-paced, hands-on organization that provides many great opportunities for impactful decision-making; though our challenging start-up atmosphere isn’t for everyone, we have a proven record of opportunities for future advancement and internal transfers for our passionate and results driven team.

Everyone is welcome in our sandbox and we are committed to an accessible and inclusive hiring process that provides reasonable accommodation to all applicants.

Spin Master strives to create an accessible and inclusive application and selection process and is committed to working with and providing reasonable accommodation to job applicants who may require provisions to participate in the recruitment, selection and/or assessment processes. Should you require an accommodation, please contact our Talent Acquisition team, by email at [email protected] or by phone at 416 364-6002 and we will work with you to meet your accessibility needs.

Follow us on Instagram and Twitter @SpinMaster to stay up to date on Spin Master career opportunities.

We do appreciate all interest; however only those selected for interview will be contacted.

Top Skills

Amazon Vendor Central
Content Management Tools
E-Commerce Copywriting
Helium 10
Marketing Automation Programs
Microsoft Office (Excel
Powerpoint)
Salsify
SAP
Seo
Syndigo

Spin Master Toronto, Ontario, CAN Office

225 King St W, Toronto, Ontario, Canada, M5V

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