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Fresh Start Foods

Director of Sales

Sorry, this job was removed at 12:18 a.m. (EST) on Thursday, Jul 03, 2025
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In-Office
Milton, ON, CAN
In-Office
Milton, ON, CAN

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Fresh Start Foods Canada Ltd.
Join one of the BEST teams in the Industry

At Fresh Start Foods you'll find qualified professionals that stand out with their experience and understand that customers are at the centre of everything we do.

We are seeking individuals: 

  • Who are customer centric
  • Who are able to deliver on their commitments
  • Who value individual excellence and collective performance
  • Who care and give back - sustainable agriculture, the environment, corporate citizenship
  • Who go above and beyond to provide options for our customers
  • Who understand the foodservice/hospitality/retail business and bring extensive knowledge and experience 

Position Overview
As the Gordon Food Service supplier of fresh cut vegetables and fruit, we are looking for a Director of Sales to lead our business in Ontario. The Director of Sales role requires exceptional management of sales performance among sales staff. This position is responsible for coaching, mentoring and developing the talent of their sales associates to achieve planned growth within their district.
Position: Full Time, Permanent
Schedule: Monday to Friday, in office.

Location: Milton, ON
Travel: Primarily within province, but as needed.
Duties and Responsibilities

  • Manage the performance and development of the sales & marketing team

  • Effectively lead and facilitate meetings that educate, motivate and produce results

  • Lead and direct customer engagement efforts; upsell expanded service options

  • Fully leverage the management of sales planning, prospecting and daily customer engagement

  • Directly manage and engage critical customers; support meeting and exceeding customer expectations

  • Deliver programs or processes where necessary that supports staff achieving performance metrics

  • Lead, coach, mentor and develop others based on the GFS Cornerstone Values and Principles

  • Achieve planned growth and sustain strong customer relations

Required Skills and Qualifications

  • Sales leadership experience of 5+ years

  • Sales experience in the food, beverage, or produce industry

  • Be able to make decisions with speed, conviction & precision 

  • Have a solid understanding of relevant KPI's and how they impact future decision making

  • Be able to divide focus on short, medium and long term perspectives and strategies

  • Demonstrate a servant leadership style

  • A valid driver’s license, vehicle and ability to travel as required.

Fresh Start Foods offers a range of benefits, including: 

  • Comprehensive health and dental benefits (including vision, prescription drugs, and extended health coverage)

  • Registered Retirement Savings Plan (RRSP) Matching Program

  • Annual Profit Sharing Bonus

  • Employee Family Assistance Program

  • Opportunities for career advancement

  • Employee Recognition Programs

  • Company-sponsored events

  • Training opportunities

  • Annual Safety Boot Allowance Program 

  • Full-time hours

  • A team-oriented work environment

We thank all applicants for their interest, however only those selected for the next stage will be contacted.  Fresh Start Foods is an equal opportunity employer who strives to provide an inclusive work environment that involves everyone and embraces the diverse talent of its people.  All qualified applicants and employees will receive consideration for employment, or in terms or conditions of employment, without regard to any enumerated or analogous grounds of discrimination, including race, religious beliefs, colour, gender, gender identity, gender expression, physical disability, mental disability, age, ancestry, place of origin, marital status, source of income, family status, sexual orientation or status as a qualified individual with disability.

If you require reasonable accommodation for any part of the application or hiring process due to a disability, please submit your request to:

For Jobs in British Columbia

[email protected]

For Jobs in Ontario

[email protected]

Use the words “Accommodation Request” in your subject line.

Fresh Start Foods Mississauga, Ontario, CAN Office

5750 Coopers Ave, , Mississauga, Ontario , Canada, L4Z 2B9

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