Leads AI strategy, solution architecture, prototyping, automation, innovation, governance, adoption, and measurement across AdFarm and selected client work. Translates business challenges into AI solutions, prioritizes opportunities, evaluates build-versus-buy decisions, leads pilots, partners cross-functionally, and communicates results and investment needs to senior leaders. Requires hands-on AI application design, technical fluency, change leadership, stakeholder influence, and agency or professional-services experience.
As the Director, AI & Innovation, you will lead the practical design and delivery of AI and automation solutions across AdFarm’s business and selected client work.
You’ll be accountable for:
- AI Strategy & Prioritization
- Solution Architecture & Prototyping
- Internal and Client Innovation
- Adoption, Governance & Measurement
What You’ll Do
- Develop and maintain a practical AI and automation roadmap tied to AdFarm’s business and client priorities.
- Identify and prioritize opportunities based on value, feasibility, data readiness, risk and expected impact.
- Translate business challenges into clear requirements, solution concepts and implementation plans.
- Architect and prototype AI-enabled tools, workflows and automations; determine when to build, buy or partner.
- Lead pilots, validate
results and recommend which solutions should be improved, scaled or stopped.
- Partner with teams across strategy, analytics, operations, finance, project management, creative, media, AgIntel and client service to redesign workflows and support adoption.
- Apply AI capabilities to selected client challenges and develop repeatable use cases, delivery approaches and value models.
- Measure results and communicate progress, trade-offs, risks and investment needs to senior leaders.
What You Bring
- Proven experience in AI, digital transformation, innovation, marketing technology, product development, data and analytics, consulting or a related field.
- Hands-on experience designing and prototyping AI-enabled applications, automations or data-driven workflows.
- Enough technical fluency with APIs, integrations, databases, cloud platforms and automation tools to design credible solutions and guide implementation.
- Experience evaluating technical solutions for reliability, security, scalability and maintainability.
- A strong ability to translate between business needs, user workflows and technical requirements.
- Experience leading cross-functional change, managing technical partners and influencing senior stakeholders.
- Strong facilitation, presentation and consultative problem-solving skills.
- A practical, evidence-based mindset that prioritizes useful outcomes over technology for its own sake.
- Experience in an agency, consultancy, marketing organization or professional-services environment is a must.
- Experience in agriculture, food or another specialized industry is an asset.
We offer all employees health, dental, and vision benefits, PTO, paid sick leave, automatic 3% RRSP or 401K contributions on an annual basis, a Health Spending Account, and Health and Cell Phone Reimbursements.
Our culture is paramount at AdFarm, so we hire according to values, mutual respect and ability to work collaboratively on a high-performing team.
Similar Jobs
Artificial Intelligence • Productivity • Software • Automation
Secure Zapier’s production infrastructure by identifying and mitigating risks, hardening cloud environments, improving Terraform and CI/CD security, managing vulnerability and misconfiguration tools, enforcing least-privilege access, strengthening data governance, hardening Kubernetes images, and supporting incident response. The role collaborates with Platform, Engineering, and Security teams in a remote-first environment.
Top Skills:
AWSCi/CdCloudFormationDockerGoInfrastructure-As-CodeJavaScriptKubernetesPythonTerraformWiz
Artificial Intelligence • Cloud • Consumer Web • Productivity • Software • App development • Data Privacy
Own Dropbox’s lifecycle marketing strategy across onboarding, engagement, retention, monetization, expansion, cross-sell, and re-engagement. Lead and develop a team, build scalable customer programs, establish experimentation and measurement practices, and partner cross-functionally to improve adoption, retention, and revenue. Develop the operating model, prioritization framework, governance, and technical capabilities needed to execute lifecycle marketing at scale.
Top Skills:
Campaign Orchestration SystemsCrm SystemsCustomer Data PlatformsIterableMarketing Automation Platforms
Cloud • Security • Software • Cybersecurity • Automation
Leads the engineering organization responsible for GitLab Dedicated, a single-tenant enterprise SaaS platform. Owns strategy, roadmap, reliability, compliance, infrastructure investments, customer migrations, and enterprise-grade SLAs. Oversees distributed engineering managers and teams across orchestration, resilience, control-plane APIs, public-sector platforms, FedRAMP readiness, AWS GovCloud, and migration tooling. Partners with executives, Product, Security, and Support while scaling the organization, improving operational efficiency, and incorporating AI-enabled engineering workflows.
Top Skills:
Ai-Enabled WorkflowsAPIsAws GovcloudCellular ArchitecturesDevsecopsGeo ReplicationGitlabGitlab DedicatedInfrastructure As CodeSaaS
What you need to know about the Toronto Tech Scene
Although home to some of the biggest names in tech, including Google, Microsoft and Amazon, Toronto has established itself as one of the largest startup ecosystems in the world. And with over 2,000 startups — more than 30 percent of the country's total startups — Toronto continues to attract new businesses. Be it helping entrepreneurs manage their finances, simplifying business operations by automating payroll or assisting pharmaceutical companies in launching new drugs, the city's tech scene is just getting started.
