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Job Description
Here at Kraft Heinz, our Category Advisor team aspires to be an Indispensable Partner with a Growth and Winning Mindset, acutely focused on Superior Execution every day. This is our guiding compass to grow something great and make life delicious!
The Category Advisor is a critical member of our Category Leadership organization that can distill insights from a variety of data sources to develop business plans that drive category volume for Walmart. This position leads all activities relating to optimizing assortment and space management for assigned categories by using a broad set of analytical tools.
We are looking for a team member who will be the expert on key Kraft Heinz categories, Walmart's shoppers, insight development, efficient assortment recommendations, and optimal shelf placement.
The ideal candidate for this role models lifelong learning and curiosity; demonstrates ownership of their business; and embeds themselves in the culture of Kraft Heinz.
Essential Functions & Responsibilities
• Identify root causes of customer issues and opportunities and deliver compelling stories to drive action to address
• Draw key insights and business recommendations on distribution, assortment, pricing, and promotion by analysis of syndicated, panel, & market intelligence data (Unify+, Numerator, Mintel, etc.)
• Develop and integrate consumer, shopper, and retailer insights to better advise targeted strategies, plans and decisions
• Use insight resources to prioritize consumer and shopper needs and opportunities
• Integrate data to develop impactful customer-specific strategies in support of key category business building initiatives.
• Liaison to internal/external supply chain regarding efficient assortment
• Lead broader space initiatives across aisle and store
• Understand and apply best-practice category management processes
• Implement Kraft Heinz shelving principles and standards
• Build connections and inroads with Walmart merchant teams
• Serve as a coach/mentor to category analysts
Space Planning
• The Category Advisor will captain Walmart's modular reset process, which entails automating and drawing best-in-class planograms using JDA Space Planning and ShelfIQ. This team member will conduct assortment analysis, white space discovery, regionality analyses, and SKU optimization recommendations to the Walmart merchant in preparation for the reset process.
Expected Experience & Required Skills
• Microsoft Suite (Excel, Powerpoint), Power BI, JDA Space Planning, ShelfIQ, Scintilla, Circana/Unify+, Numerator, Mintel, Datassential,
• Proven project management skills
• Detail orientation while managing massive amounts of data
• Applicable experience in consumer-packaged goods industry; food/bev a plus
• Demonstrated deep understanding of Planogram & Walmart Relay management
• Experience in Category Leadership [Insights & storytelling]
• Experience calling on Walmart
• Demonstrated syndicated and panel data knowledge, and space management software skills
Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz' strategy and values.
New Hire Base Salary Range:
$102,100.00 - $127,600.00
Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.
The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors
Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family's needs. Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
Wellbeing: We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.
You'll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example:
- Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments
- Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training
- Emotional - Employee Assistance Program , Wellbeing Programs, Family Support Programs
- Financial - 401k, Life, Accidental Death & Dismemberment, Disability
Location(s)
Rogers Sales
Kraft Heinz is an Equal Opportunity Employer that prohibits discrimination or harassment of any type. All qualified applicants are considered for employment without regard to race, color, national origin, age, sex, sexual orientation, gender, gender identity or expression, disability status, protected veteran status, or any other characteristic protected by law. Applicants who require an accommodation to participate in the job application or hiring process should contact NAZTAOps@kraftheinz.com .
