Associate Analyst position at a Digital Product Engineering company. Responsibilities include planning, designing, and building highly scaled paid search and shopping/PLA campaigns. Must have 2 years of paid search/SEM marketing experience and strong skills in Google Adwords and Bing Ads. Experience with Google Analytics and ability to analyze data and trends is required. Strong attention to detail and problem-solving skills are necessary.
Company Description
We are a Digital Product Engineering company that is scaling in a big way! We build products, services, and experiences that inspire, excite, and delight. We work at scale — across all devices and digital mediums, and our people exist everywhere in the world (15000+ experts across 26 countries, to be exact). Our work culture is dynamic and non-hierarchical. We are looking for great new colleagues. That is where you come in!
Job Description
- Plan, design, and build highly scaled paid search and shopping/PLA campaigns
- Monitor and manage multiple client campaigns as they relate to program goals and objectives
- Proactively expand and improve ad campaigns based on client business needs
- Work with feed management partners and participate in feed health assessments
- Provide ongoing analysis of campaigns, visibility and traffic metrics
- Conduct keyword research and additions to new and existing campaigns
- Conduct ad-copy adjustment and testing according to best practice
- Manages landing page optimization and tracking URLs
- Provide regular and ad-hoc reporting and analysis on campaign status to client management and digital strategy team
- Perform competitive search analysis
- Assist in the development of ongoing departmental strategies and processes
Qualifications
- 2 years of paid search/SEM marketing experience desired (agency experience a plus)
- 2-3 years of shopping/PLA experience a plus
- Experience with Structured Data/Data Feeds as they apply to Google & Bing Shopping Ads aka PLAs is preferred.
- Ability to analyze data and trends to continually optimize media accounts for efficient ROI
- Deep experience with Google Adwords and Bing Ads (certifications strongly preferred)
- Experience with executing campaigns focused on driving online sales, optimizing to a ROAS
- Strong understanding of Google Analytics
- Keyword research and experience estimating campaign size and budget
- Detailed report creation for paid campaigns
- Excellent interpersonal skills, including strong written and verbal communication skills
- Strong attention to detail, problem-solving, and time management skills
- Strong initiative/self-motivated individual with a strong desire to succeed. “Can Do” attitude a must
Top Skills
Bing Ads
Google Adwords
Google Analytics
Nagarro Toronto, Ontario, CAN Office
100 University Ave,, Toronto, Ontario , Canada, M5J
Similar Jobs
Artificial Intelligence • Information Technology • Machine Learning • Security • Software • Cybersecurity • Generative AI
The Deal Desk Analyst supports deal efficiency and effectiveness by managing quotes, enforcing compliance with revenue recognition, and facilitating communication between sales and finance teams. Responsibilities include proposal management, pricing, ensuring compliance with policies, and assisting with contract management.
Top Skills:
Salesforce
Cybersecurity
As an Associate Detection and Response Analyst at Expel, you will work on real networks, assisting in security analysis and incident response. You will leverage knowledge of TCP/IP, command line tools, and forensic tools while engaging in continuous learning and problem-solving to enhance customer security.
Top Skills:
Tcp/Ip
Healthtech
As an Associate Formulary Analyst, you will implement and configure formularies for Medicare, Commercial, and Employer clients, conduct testing, ensure quality control, and assist in resolving adjudication and processing issues while adhering to compliance regulations.
What you need to know about the Toronto Tech Scene
Although home to some of the biggest names in tech, including Google, Microsoft and Amazon, Toronto has established itself as one of the largest startup ecosystems in the world. And with over 2,000 startups — more than 30 percent of the country's total startups — Toronto continues to attract new businesses. Be it helping entrepreneurs manage their finances, simplifying business operations by automating payroll or assisting pharmaceutical companies in launching new drugs, the city's tech scene is just getting started.
