Teams at World Education Services

Monitor high-visibility public discussions about WES across social platforms, correct misinformation, provide factual guidance, escalate sensitive issues, and direct users to official support. Share community insights with cross-functional teams to improve FAQs, documentation, and messaging while maintaining brand safety and following engagement and escalation protocols.

Lead B2B and B2C content marketing strategy and execution across channels to drive revenue and engagement. Manage a Content Marketing Analyst and freelance writers, provide editorial oversight, develop campaigns, optimize via analytics, and collaborate with cross-functional teams to improve customer experience and lead generation.

Lead a client success team responsible for retention, expansion, and growth across a 7,000+ account portfolio. Drive renewals, forecasting, Salesforce reporting, executive-level escalations, segmentation strategies, data-driven insights, and cross-functional alignment to increase volume and account value while coaching and developing staff.