Teams at University of Waterloo

Leads cross-functional commercial projects for university print, retail, and food service departments, managing scope, timelines, KPIs, stakeholders, communications, and issue resolution. Provides data-driven recommendations on merchandising, purchasing, pricing, assortment, and category strategy. Manages apparel and technology vendors, evaluates performance, supports trademark compliance, develops dashboards and research initiatives, and contributes to business growth and operational improvements.

Leads university-wide alumni engagement strategy, digital community development, volunteer programs, events, partnerships, and outreach. Manages alumni team members, budgets exceeding $100,000, vendors, data processes, communications, and program evaluation. Collaborates with campus departments, alumni, donors, volunteers, and university leadership to increase participation, strengthen relationships, and support advancement objectives.

Leads the University of Waterloo’s in-house design team, overseeing workflow, resource allocation, quality assurance, brand alignment, accessibility, stakeholder coordination, and continuous improvement. Manages concurrent design projects across print and digital formats, develops templates and production practices, maintains asset and file-management standards, and coaches designers to deliver high-quality creative work within a shared-services environment.