Teams at Passage (passage.com)

Own paid and organic marketing end-to-end across multiple channels and countries. Run Meta and Google Ads, launch new channels (TikTok/LinkedIn/X), maintain brand consistency, automate repetitive workflows through an in-house AI-assisted platform, extend ads-API launch engines and guardrails, and measure funnel performance with data-driven attribution and BigQuery-backed analytics.

Own and extend the company data platform: model business logic in dbt on BigQuery, maintain pipelines and Airflow orchestration, ensure data quality and cost control, serve metrics via Hasura/Metabase, and deliver documented, tested marts and KPIs for leadership, marketing, and operations.