Teams at Paradox

Lead and execute end-to-end marketing campaigns for an EdTech startup using AI leverage. Own channel strategy (paid, organic, lifecycle), run hands-on campaign creation and analysis, use GA4 and Looker Studio for rapid data-driven decisions, coordinate cross-functional teams, and report outcome-focused metrics like CAC/LTV and revenue attribution. French and English fluency required.

Hands-on growth role owning experimentation, funnel builds, and CRO. Design, launch, and analyze A/B tests; build landing pages and automations; instrument tracking; hunt friction; leverage AI tools and prompt pipelines to generate assets and accelerate iteration. Own LTV/CAC, funnel conversion rates, and continuous experimentation cadence.

Create and edit dynamic video content for YouTube channels, focusing on educational videos and celebrity interviews, while adhering to high-quality standards and engaging storytelling techniques.