Manages global brand equity initiatives, including marketing vision, logo and asset development, cultural playbooks, packaging design, and marketing technology projects. Coordinates agencies, stakeholders, timelines, budgets, purchase orders, invoicing, and communications across global and regional teams. Supports category workstreams, internal events, leadership updates, and strategic brand transformation activities in a high-visibility, fixed-term assignment.

Leads global capital expenditure reporting, analysis, forecasting, governance, ROI tracking, and capital allocation. Partners with engineering, procurement, finance, and operations leaders to improve investment decisions and financial performance. Develops dashboards, KPIs, policies, approval workflows, and process automation using tools including Power BI, SAP S/4HANA, and AI-enabled solutions. Provides training and drives continuous improvement across the global manufacturing network.

Leads McCain’s global digital manufacturing transformation by defining analytics and digital roadmaps, architecting solutions integrating MES, SCADA, PLCs, and cloud platforms, and developing AI/ML models for predictive maintenance and process optimization. Drives Industry 4.0 adoption, data governance, operational improvements, and enterprise-scale change initiatives while advising senior leadership and partnering across manufacturing, supply chain, and IT.