Teams at Leadership Connect

Perform web-based research and data collection to maintain people-intelligence assets; analyze data for patterns and quality issues; collaborate with cross-functional teams to improve data completeness and workflows; operate in an agile environment supporting sales enablement and customer-facing information solutions.

Lead go-to-market strategy and execution for product launches. Develop messaging, value propositions, and sales/marketing collateral. Conduct market research and customer interviews, partner with Product and Engineering to refine offerings, drive sales enablement, and produce data-driven content like case studies and product guides.

Own and administer the marketing tech stack and execute integrated multi-channel demand-generation campaigns. Configure HubSpot workflows and landing pages, manage paid acquisition and budgets, define lead handoff and attribution with Sales, build performance dashboards, document SOPs, and train teams to drive pipeline and revenue.