Teams at General Mills

Manages financial oversight and business partnership for Sales customer teams. Leads P&L management, forecasting, monthly business reviews, trade investment analysis, S&OP processes, controls, and performance insights. Partners with Sales Directors and senior leaders to drive profitable growth, prioritize initiatives, and influence business decisions. Manages and develops direct reports while fostering cross-functional collaboration and financial discipline.

Own commercial strategy and customer relationships for regional distributors and key accounts supporting the Canadian pet business. Lead joint business planning, negotiations, promotional programs, merchandising, distribution, trade investment, forecasting, and customer execution. Analyze point-of-sale, Nielsen, category, and customer data to identify growth opportunities and develop persuasive recommendations. Partner cross-functionally with Marketing, Finance, Supply Chain, and other teams while managing customer performance and expanding routes to market.

Owns financial modeling, trade forecasting, annual operating planning, and revenue management finance partnership for the Cereal business. Partners with Sales, Business Unit Finance, and strategic revenue management teams to translate pricing, merchandising, and trade investment assumptions into accurate forecasts and actionable insights. Oversees trade reviews, strengthens financial controls, influences cross-functional decisions, and supports short- and long-term business objectives.