Articles about DraftKings

Leads integrated, full-funnel Casino marketing strategy and execution across the Canadian market. Develops locally relevant campaigns, briefs, and go-to-market strategies tied to growth metrics; coordinates CRM, acquisition, paid media, social, PR, creative teams, and agencies; activates cultural and tentpole moments; and uses performance data to optimize results. Requires strong knowledge of Canadian consumers, cross-functional collaboration, storytelling, and experience in regulated gaming or similar industries.

Prospect and acquire high-value VIP players across Ontario, build lasting customer relationships, execute regional acquisition events, and implement localized strategies, promotions, and offers. Manage business plans to achieve revenue and profit targets while supporting compliance, responsible gaming, and player experience initiatives. The role requires managing high-value accounts, obtaining gaming licenses, and working nights, weekends, and travel as needed.

Build and operate scalable Go backend services for DraftKings Exchange, supporting high-volume, low-latency transactions and real-time market activity. Responsibilities include distributed systems design, architecture, performance optimization, production troubleshooting, observability improvements, code reviews, mentorship, and collaboration with product, data, trading operations, and engineering teams.