Teams at Directive Consulting

Create performance-driven static and motion creative for social and landing pages, edit video cutdowns, run CRO experiments (A/B tests), analyze heatmaps/usability, collaborate with media/content teams, and iterate designs based on data to optimize campaign KPIs.

Lead performance marketing for up to seven SMB/SaaS accounts, owning strategy and execution across Paid Media, SEO, CRO and video. Manage client relationships, project timelines, and deliver measurable SQL/customer outcomes while staying current on AI and automation.

Manage performance marketing for up to seven B2B/SaaS clients across paid media, SEO, and CRO. Own client relationships, strategy, execution, and project management to hit SQL targets. Communicate with stakeholders, optimize campaigns, and leverage data-driven tactics and automation to improve results.