Directive Consulting
Teams at Directive Consulting
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AdTech • Marketing Tech • Consulting
Develop and manage SEO and content strategies for enterprise B2B technology and SaaS clients. Responsibilities include keyword research, content campaign ideation, goal setting, analytics reporting, project coordination, client relationship management, stakeholder communication, and identifying account growth opportunities. The role uses Google Analytics, CRM data, SEMRush, Ahrefs, Google Search Console, Screaming Frog, and Asana to optimize performance and deliver client results.
AdTech • Marketing Tech • Consulting
Develop and manage SEO and content strategies for enterprise B2B clients. Responsibilities include keyword research, on-page optimization, link building, content campaign planning, goal setting, performance reporting, project coordination, and client relationship management. The role uses analytics and SEO platforms to measure results, communicates with clients and internal teams, delegates tasks, ensures deliverables meet quality standards, and identifies opportunities for account growth, cross-sells, upsells, and referrals.
AdTech • Marketing Tech • Consulting
Lead the development of Directive’s Lifecycle Marketing practice across eCommerce, B2B, SaaS, and service clients. Architect customer journeys, segmentation, automation, experimentation, and measurement frameworks; deliver hands-on client strategy and execution; manage senior client relationships; mentor marketers; and support scoping, pitching, sales, and growth of the practice.