Teams at AlgaeCal

Own and optimize Amazon listings and account health: update titles, bullets, backend attributes, images and A+ content; manage cases end-to-end; research keywords and track listing performance with tools like Helium 10; support and monitor Amazon advertising data; maintain accurate spreadsheets and SOP-driven processes; collaborate with cross-functional teams to prevent suppressions and improve marketplace performance.

Lead lifecycle marketing to drive retention, loyalty, and CLTV across email, SMS, push and other owned channels. Build, optimize, and scale automated journeys and segmentation using platforms like Braze, Klaviyo, or SFMC. Manage and develop a small team, analyze performance, run tests, and oversee messaging, design, and loyalty/subscription communications.

Lead email and owned-channel lifecycle marketing: design, build, optimize and scale personalized customer journeys across email, SMS and push to increase retention, LTV and subscriptions. Use data-driven segmentation and testing, manage automation platforms (Braze/Klaviyo/SFMC), oversee design and performance, and coach a small cross-functional team.