Develops sales across the Eastern GTA by managing territory coverage, building relationships with foodservice operators and distributors, prospecting new accounts, supporting product demonstrations and promotions, managing contracts and pricing requests, maintaining Salesforce records, monitoring performance, and collaborating with internal teams to drive profitable growth.

Leads McCain’s global Revenue Growth Management Centre of Excellence, setting frameworks, pricing and promotion strategies, trade investment governance, portfolio optimization, and analytical standards. Partners with global and regional commercial teams to identify growth opportunities, improve profitability, build organizational capabilities, and deliver measurable value. Leads a global team and drives enterprise-wide commercial transformation across Retail, Foodservice, and QSR channels.