SiFive Logo

SiFive

Technical Product Marketing Director

Posted 10 Days Ago
Be an Early Applicant
In-Office or Remote
Hiring Remotely in California
Expert/Leader
In-Office or Remote
Hiring Remotely in California
Expert/Leader
The Director of Technical Product Marketing will develop marketing strategies by collaborating with Product Management and Sales teams, converting technical roadmaps into compelling narratives, and creating content that drives revenue while establishing SiFive as a market leader.
The summary above was generated by AI
About SiFive

As the pioneers who introduced RISC-V to the world, SiFive is transforming the future of compute by bringing the limitless potential of RISC-V to the highest performance and most data-intensive applications in the world. SiFive’s unrivaled compute platforms are continuing to enable leading technology companies around the world to innovate, optimize and deliver the most advanced solutions of tomorrow across every market segment of chip design, including artificial intelligence, machine learning, automotive, data center, mobile, and consumer. With SiFive, the future of RISC-V has no limits.

At SiFive, we are always excited to connect with talented individuals, who are just as passionate about driving innovation and changing the world as we are.  

Our constant innovation and ongoing success is down to our amazing teams of incredibly talented people, who collaborate and support each other to come up with truly groundbreaking ideas and solutions.  Solutions that will have a huge impact on people's lives; making the world a better place, one processor at a time. 

Are you ready?  

To learn more about SiFive’s phenomenal success and to see why we have won the GSA’s prestigious Most Respected Private Company Award (for the fourth time!), check out our website and Glassdoor pages.

Job Description:

 

The Role

We are looking for a strategic, highly technical Director of Technical Product Marketing to join our high-impact marketing team. Reporting to the VP of Marketing, you will partner with Product Management to translate technical roadmaps into differentiated, revenue-generating market positions.

You will own the communication strategy, serving as the essential link between Architecture, Engineering, Product Management, and customer-facing Sales teams. Your mission is to convert technical specifications and market data into compelling, visual storytelling and marketing materials that drive revenue. You will distill complex technical details into clear customer-centric narratives, building unwavering confidence and establishing SiFive as the clear leader.

Key Responsibilities

  • Technical Storytelling & Differentiation: Build strong messaging frameworks post product commit to transform raw PPA data and technical details into high-impact visual narratives that articulate SiFive’s superior value proposition compared to industry alternatives.

  • Core Outbound Content Creation: Develop the "meat" of our post-launch marketing campaigns by creating high-value assets including infographics, case studies, product briefs, and e-books designed to nurture prospects into next quarter’s revenue.

  • Creative Collaboration: Partner effectively with internal graphic design teams and external agencies to ensure technical concepts are translated into world-class visual assets and professional marketing collateral.

  • Deep-Dive Sales Enablement: Partner with Product Managers and architects to build "deep-dive" NDA-level customer materials and technical presentations that inspire confidence and win complex technical evaluations.

  • Connecting the Dots: Translate deep technical specifications into customer-centric use cases, ensuring our audience understands exactly how SiFive technology solves their specific engineering challenges.

  • Full-Funnel Content Strategy: Creation of technical marketing content, from white papers and technical blogs to webinars, that uses data-driven storytelling to drive lead generation and conversion.

  • Technical Training & Leadership: Design and deliver comprehensive training for global sales teams, empowering them to explain complex technologies in a way that establishes SiFive as the clear market leader.

  • Demo & Proof of Concept: Oversee the development of technical demos that visually showcase SiFive’s performance advantages in Automotive/Embedded or AI/High-Performance Computing environments.

  • Strategic Roadmap Management: Form and execute a strategic roadmap of marketing activities and projects to improve the impact and success of specific product programs.

Qualifications

  • Education: Bachelor’s degree in a technical field (Electrical Engineering, Computer Science), Marketing, or Business.

  • Experience: 10+ years of experience in technical product marketing, product marketing, or related roles within the semiconductor industry.

  • Technical Domain Expertise: Deep fluency in CPU/GPU/AI IP/Chips

  • Communication & Artistry: Exceptional ability to distill "super technical" details into clear, inspiring messages and visual content that resonates with both engineering and executive audiences.

  • Agency & Design Management: Experience managing creative workflows, including providing clear creative briefs to designers and agencies to produce high-quality technical marketing assets.

  • Collaboration: Proven track record of bridging the gap between highly technical engineering teams and customer-facing sales organizations.

Nice to Haves

  • Direct experience with RISC-V or ARM architectures and the semiconductor IP business model.

  • Hands-on technical experience in hardware design or software development.

Pay & Benefits

Consistent with SiFive values and applicable law, we provide the following information to promote pay transparency and equity. We have a market-based pay structure which varies by location.  Please note that the base pay range is a guideline, and our compensation range reflects the cost of labor in the U.S. geographic market based on the location of the role. Pay within these ranges varies and depends on job-related knowledge, skills, and relevant work experience. 

For candidates who receive and offer, the starting salary will vary based on various factors including, but not limited to, such qualifications as, skill level, competencies, and work location.  The range provided may represent a candidate range and may not reflect the full range for an individual tenured employee.

Base Pay Range

$222,480.00-$271,920.00

In addition to base pay, this role may be eligible for variable/ incentive compensation and/ or equity.  In addition, this role is eligible for a comprehensive, competitive benefits package which may include healthcare and retirement plans, paid time off, and more! 

Additional Information:

This position requires a successful background and reference checks and satisfactory proof of your right to work in

United States of America

Any offer of employment for this position is also contingent on the Company verifying that you are a authorized for access to export-controlled technology under applicable export control laws or, if you are not already authorized, our ability to successfully obtain any necessary export license(s) or other approvals.

SiFive is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

As an E-Verify employer, we use this system to confirm the employment eligibility of all new hires in accordance with federal law. All applicants will be required to complete a Form I-9, Employment Eligibility Verification, upon hire. We do not use E-Verify to pre-screen job candidates and will comply with all E-Verify regulations.

California residents: please see our job candidate notice for more information on how we handle your personal information and your privacy rights: Privacy Policy Document.

Top Skills

Ai Ip
Cpu
Gpu
Hardware Design
Risc-V
Semiconductor
Software Development

Similar Jobs

23 Days Ago
Remote
Senior level
Senior level
Co-Working Space or Incubator • Information Technology • Professional Services • Database • Infrastructure as a Service (IaaS) • Data Privacy
The Technical Product Marketing Manager develops go-to-market strategies, creates sales enablement tools, and optimizes website content to support product messaging and customer engagement in technology solutions.
Top Skills: Adobe Creative SuiteAnalyticsAzureBusiness Intelligence SolutionsCanvaCloud/Saas ApplicationsFigmaMs Windows
An Hour Ago
Remote
Senior level
Senior level
AdTech • Big Data • Digital Media • Marketing Tech • Database • Automation
The Solutions Engineer will lead technical strategies for customer engagements, collaborating with sales teams to design identity and data solutions, ensuring customer adoption and satisfaction through innovative architecture and workflows.
Top Skills: APIsCloud ComputingData PipelinesData SchemasSQL
7 Hours Ago
Remote or Hybrid
Senior level
Senior level
AdTech • Cloud • Digital Media • Information Technology • News + Entertainment • App development
The Director of Analytics & AI Solutions defines and executes product strategy for analytics and AI solutions to aid decision-making across Studio Distribution, collaborating closely with business and engineering teams.
Top Skills: AIAnalyticsBi ToolsMicrostrategyPower BISalesforceTableau

What you need to know about the Toronto Tech Scene

Although home to some of the biggest names in tech, including Google, Microsoft and Amazon, Toronto has established itself as one of the largest startup ecosystems in the world. And with over 2,000 startups — more than 30 percent of the country's total startups — Toronto continues to attract new businesses. Be it helping entrepreneurs manage their finances, simplifying business operations by automating payroll or assisting pharmaceutical companies in launching new drugs, the city's tech scene is just getting started.

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account