POSITION SUMMARY
The Social Media Community Coordinator plays a critical, execution-focused role within the social team, supporting the development of social content calendars, leading daily social listening efforts, surfacing key insights, and supporting the execution of social strategy across all program deliverables.
Working closely with Social Media Specialists, Strategists, Copywriters, and Community Managers, this role ensures that social insights and audience behavior are reflected in content calendars, campaign activations, and platform engagement strategies. This person must be highly organized, immersed in social trends, hungry to learn, and confident managing multiple workflows across always-on and campaign-based moments.
JOB QUALIFICATIONS
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Bachelor’s degree in Communications, Advertising, Media Studies, or related field (or equivalent experience)
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1–3 years of experience in social media marketing, preferably within CPG and/or beverage categories
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Highly organized, with strong attention to detail and the ability to manage multiple workflows and priorities simultaneously
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Deep familiarity with core platforms (Instagram, TikTok, Facebook, X/Twitter) and emerging formats
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Some understanding of paid media and content formats that can be adapted for paid placements is preferred
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Strong writing and editing skills for social-first copy, with collaborative support from copywriters
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Understanding of social analytics and KPIs, with experience interpreting metrics and tracking performance over time
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Familiarity with social media management and measurement tools such as Sprout Social is preferred
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Strong cultural awareness and ability to identify real-time trends with an eye toward meaningful brand participation
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Curious , collaborative mindset with a strong desire to grow within a fast-moving, social-first team
JOB DUTIES
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Supports the execution of monthly content calendars and campaign/tentpole activations in collaboration with Social Media Specialists and Strategists
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Oversees social media channels for page layout and design that meets industry best practices
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Leads daily social listening and brand mention monitoring efforts to source UGC, identify trends, audience behaviors, and cultural conversations across platforms
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Communicates key insights from social listening and Community Managers to the wider team, ensuring they are translated into real-time and reactive content, POVs, and effective program and content strategy updates
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Partners with copywriters to help draft and adapt platform-appropriate copy
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Owns weekly and monthly performance reporting, working with Strategists and Social Media Specialists to gather and analyzing social metrics, surface key takeaways, and build effective client-facing reports
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Supports the broader team in executing social strategy across content deliverables, informed by analytics and social trends
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Collaborates with strategists and specialists to incorporate social listening findings into longer-term programming and content themes
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Tracks and maintains publishing schedules and asset readiness to ensure timely, high-quality delivery
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Monitors competitor activity and category trends to inform brand positioning and engagement opportunities
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Support in developing and managing ongoing relationships with content creators
WORKING CONDITIONS
Hybrid Office Environment
This is the opportunity to work in an environment that best suits your needs, fueled by flexible hours and locations, strong supportive benefits, career training and development and, most importantly, an inclusive environment that eliminates barriers and elevates voices, giving every member of the Tag team an opportunity to be seen and heard.
We’ve made a strong commitment to diversity and inclusion and are taking a stance on equality in the workplace. We support sustainability, in our organization and with our network of partners and suppliers.
As an ethical employer, Tag will never ask job applicants to provide private, sensitive information upfront or make offers of employment contingent on financial requests or responsibilities from any candidate.
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