Senior Programmatic Buyer

Our mission is to Drive Business Performance. We use data to create personalized and connected experiences that deliver transformative business outcomes. Our role is to ensure our clients meet their quantifiable business goals every day, consistently, in every market. We are entirely focused on delivering better business results through optimization, creation and analysis across all digital platforms. Our scope ranges from recommending how to use content more effectively to optimizing daily media channel performance and maximizing visibility in eCommerce platforms.

Dentsu programmatic is shaping the future programmatic and is looking for the next rising star to join the team. We are looking for someone who is proactive, works well in a team environment and a team leader. As a Senior Buyer, Programmatic you will have the opportunity to own account management planning, set up and activation of programmatic campaigns for your portfolio of clients. You will be working closely with your team to service different the client teams within the agency for your portfolio. Your day to day would include campaign planning and providing oversight of set up, optimization, reporting to hit client objectives. A successful candidate would demonstrate problem solving skills, attention to detail and time management skills as your primary goal will be to provide leadership of your team and work closely with client teams to deliver a superior programmatic offering to our clients. 

Key Responsibilities: 

• Provide oversight of programmatic campaigns across various platforms to a team of programmatic specialists and traders 

• Lead discussions about potential campaigns and attend new campaign briefings, including assisting with the RFP creation 

• Project and account management of campaign from beginning to end – from initial briefings, planning, platform(s) setup and go-live to post reporting 

• Ensure all media plan requirements are correctly communicated to all relevant teams and entered accurately in the appropriate platforms. 

• Work effectively with internal and external partners including planners and media partners 

• Provide leadership on post launch audits, campaign optimizations & pacing on campaigns 

• Address and solve any potential challenges or opportunities within live campaigns 

Experience/Knowledge Required:   

• 3 - 5 years of programmatic experience 

• In platform experience with DSPs including DV360, Amazon, Teads & The Trade Desk 

• Understanding of tagging, ad serving & campaign management tools 

• Strong problem solving and critical analysis skills 

• Desire to continuously learn and develop 

• Aptitude to build and maintain strong working relationships 

• Excellent communication and writing skills 

• Ability to lead a team and strong attention to detail 

• Advanced Excel & powerpoint knowledge  

Additional Information

The salary range for this position is $60k-65k. Actual salary within the salary range will be based on a variety of factors including relevant experience, knowledge, and skills. A range of medical, dental, RRSP, paid time off, and/or other benefits also are available to all permanent employees.

We know through experience that different ideas, perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process, please contact [email protected] or to begin a conversation about your individual accessibility needs throughout the hiring process.

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