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MaintainX

Senior Product Marketing Manager

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As a Senior Product Marketing Manager, you will lead go-to-market strategies for product launches, creating compelling messaging, sales enablement tools, and tracking launch effectiveness.
Top Skills: Ai SolutionsB2B Saas

MaintainX is the leading maintenance and asset management platform. We are a modern cloud-based tool for maintenance, safety, and operations on equipment and facilities. MaintainX powers operational excellence for 10,000+ businesses including Duracell, Univar Solutions Inc., Titan America, McDonalds, Brenntag, Cintas, Michaels, and Shell.

We've raised $104 million in venture capital following a recent Series C funding round led by Bain Capital Ventures, Bessemer Ventures, August Capital, Amity Ventures, Ridge Ventures as well as CEO’s from GE, Twilio, Toast and PagerDuty.

This role can be remote in the US or Canada

As a member of the Product Marketing team, you will play a critical role in shaping how MaintainX brings our product story to life. You will work closely with partners in Marketing, Product, and Sales to improve our GTM team success and drive interest in our products. This role reports to the Director of Product Marketing.

 

What you'll do:
  • Voice of customer — use product analytics, customer interviews, and more to become an expert on our buyers’ needs and goals. 
  • Messaging & positioning— translate our product’s capabilities into simple, compelling messages that resonate and stories that stick. 
  • Product launches — build the plans to take our product to market and align cross functional stakeholders across teams to execute flawlessly on launch day and beyond. 
  • Sales enablement — enable customer-facing teams with the right collateral and training so they can close bigger deals, in less time, and more often. 
  • Ongoing campaigns — partner with Growth & Demand Gen teams to drive product adoption, upsell, and expansion of new and existing features.
  • Competitive intelligence — conduct closed/won analyses, keep up to date with competitors’ movements, and identify the differentiators that keep our narrative fresh and our sellers on top.
  • Influence product strategy — champion our customers’ needs to inform product strategy and roadmap. Work with the Product team to validate new product hypotheses and dream up GTM motions that can scale.

About you:

  • 5-7+ years of product marketing experience, including 3+ years of enterprise B2B SaaS experience
  • Proven ability to be self-directed in your work and can prioritize your own projects with light input
  • Experience enabling go-to-market teams across pre- and post-sales
  • Outstanding written and verbal communication skills.
  • Strong team player who excels at building cross-functional relationships and can influence without authority
  • Bachelor’s degree or equivalent work experience

Bonus if you:

  • Are based in the Greater Toronto or Montreal areas.
  • Have experience serving asset-intensive industries, like manufacturing, distribution, etc.

What’s in it for you:

  • Competitive salary and meaningful equity opportunities.
  • Healthcare, dental, and vision coverage.
  • 401(k) / RRSP enrollment program.
  • Take what you need PTO.
  • A Work Culture where:
    • You’ll work alongside folks across the globe that reflect the MaintainX values, Smart Humble Optimist.
    • We believe in meritocracy, where ideas and effort are publicly celebrated.


About us:

Our mission is to make the life of blue-collar workers easier worldwide by creating software that meets their needs and realities. Our product is truly life-changing for 80% of the workforce that doesn’t work behind a desk and needs enterprise-grade software at their fingertips.

MaintainX is committed to creating a diverse environment. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

What you need to know about the Toronto Tech Scene

Although home to some of the biggest names in tech, including Google, Microsoft and Amazon, Toronto has established itself as one of the largest startup ecosystems in the world. And with over 2,000 startups — more than 30 percent of the country's total startups — Toronto continues to attract new businesses. Be it helping entrepreneurs manage their finances, simplifying business operations by automating payroll or assisting pharmaceutical companies in launching new drugs, the city's tech scene is just getting started.

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