Muck Rack is the leading SaaS platform for public relations and communications professionals. Our mission is to enable organizations to build trust, tell their stories and demonstrate the unique value of earned media. Muck Rack’s Public Relations Management (PRM) platform enables organizations to build relationships with the media, manage crisis risk and demonstrate PR’s impact on business outcomes.
Founder controlled, fully distributed, and growing sustainably, Muck Rack has received several awards for its unparalleled culture and product from organizations like Inc., Quartz, G2, and BuiltIn. We value resilience, transparency, ownership, & customer devotion and infuse these values into everything we do.
We are looking for an experienced Senior Product Analyst to spearhead our product analytics efforts and drive data-informed decision-making and storytelling across the organization. In this role, you'll be the go-to expert for transforming the raw data our platform creates into meaningful insights that guide product development, user engagement, and overall business growth. In doing so, you’ll also propose additional areas where data collection could be valuable. You'll partner with Product, Engineering, and business teams to uncover trends, identify opportunities, and track key metrics.
Our ideal candidate is a self-starter who is passionate about leveraging data to solve complex problems. If you are excited by the prospect of shaping our product strategy with data and have a track record of turning insights into impact, this is the role for you.
What you’ll do:
- Develop key product metrics and dashboards that reflect product health, user engagement, user value realization, and feature performance
- Use platforms like PostHog, Heap, Amplitude, Mixpanel, and Google Analytics to track and analyze user behavior, funnel performance, and customer journey insights
- Collaborate with cross-functional teams (Product, Engineering, Marketing, Customer Success) to ensure data-driven decisions are embedded in our product development process
- Lead and conduct end-to-end exploratory data analysis (EDA) to uncover trends, identify insights, and solve product challenges using large and complex datasets
- Build and manage analytics workflows using Snowflake, Python, SQL, and additional tools as needed to ensure data accuracy and accessibility
- Deliver clear and compelling data visualizations, reports, and presentations to Leadership and other stakeholders, translating insights into actionable business recommendations
- Drive continuous improvement in analytics processes, tools, and methodologies to increase efficiency and effectiveness
To be set up for success in this role, you’ll need to have:
- 5+ years of experience in a product analytics or similar role, with a proven track record of driving product improvements through data insights
- Advanced proficiency in Snowflake, Python, and SQL (knowledge of data engineering principles is a plus)
- Strong understanding and experience with product analytics tools such as PostHog, Heap, Amplitude, Mixpanel, and Google Analytics
- Expertise in data visualization tools like Tableau, Looker, Observable or Power BI
- Strong knowledge of statistical analysis techniques
- Ability to thrive in a fast-paced environment, manage multiple projects simultaneously, and meet tight deadlines
- Exceptional communication skills—both verbal and written—capable of translating complex data into clear, actionable insights
If any of the below also describe you, this could be an exciting opportunity:
- Demonstrated ability to design, execute, and interpret A/B tests and other experimental frameworks
- Predictive modeling to identify product opportunities and risks
- Familiarity with data governance, ensuring accuracy, privacy, and security of all data-related processes
- A curious, analytical mindset that is eager to solve challenging problems with data
Interview Overview
Below you'll find an outline of the interview plan for this role. Please note that this is what we expect the process to look like; we may ask you for supplemental information or require an additional step before making a final decision.
- 30 min interview with a member of our Talent Team
- 1 hour zoom interview with the hiring manager
- Peer interviews, including a 45 min technical interview
- Final call(s) with executive team member(s)
Salary
The starting salary for this role is between $110,000 - $126,000, depending on skills and experience. We take a geo-neutral approach to compensation within the US, meaning that we pay based on job function and level, not location. For all other countries, we have competitive pay bands based on market standards.
Individual compensation decisions are based on a number of factors, including experience level, skillset, and balancing internal equity relative to peers at the company. We expect the majority of the candidates who are offered roles at our company to fall healthily throughout the range based on these factors. We recognize that the person we hire may be less experienced (or more senior) than this job description as posted. If that ends up being the case, the updated salary range will be communicated with you as a candidate.
Remote Work, Forever. We’re a fully distributed team and have pledged to remain that way forever. We offer employees a full home office setup, phone & internet reimbursement, and a monthly coworking membership. We build culture through virtual and in-person team bonding opportunities including team lunches, friendly competitions, and celebratory events!
Transparent Compensation. We offer competitive geo-neutral pay in the U.S. and review compensation at least once annually to ensure internal equity and alignment with the external market. Depending on the role, we offer either a standardized bonus program or attainable commission structure and an opportunity to earn equity in the company. All employees are eligible for our 401(k) plan* with employer contributions.
Health & Wellness*. Muck Rack provides comprehensive health, dental, vision, disability and life insurance for employees and their families. We offer a high-deductible health plan with 100% premium coverage for individuals, as well as a range of other plan options. Our team also has access to 24/7 Virtual Care, an Employee Assistance Program, employer-funded HSA contributions, and other pre-tax benefits. Team members have access to a quarterly wellness stipend and a free Headspace subscription.
PTO and Family Benefits. Our team enjoys 4+ weeks of off-the-grid PTO, paid sick/mental health days and 13 paid holidays, which can be exchanged for additional PTO with our "Holiday Swap Program." We also provide up to 16 weeks of fully paid parental leave.
Personal & Professional Development. We grow talent by creating internal pathways for advancement and promotion. Muck Rack conducts bi-annual performance reviews, hosts team-wide workshops, and offers management training and leadership training opportunities. We also provide unlimited subscriptions to L&D platforms including Coursera & O’Reilly, as well as 2 additional days of PTO to dedicate to learning and development.
Culture of Inclusion. We know that diverse perspectives breed innovation and help us better serve our customers. We are committed to ensuring employees feel their identities are valued and that people of all backgrounds and points of view are treated equitably.
Customer-First. Founder-controlled means we have the freedom to be nimble, highly collaborative and innovative, building forward-thinking products that enable 3,000+ companies around the world to build trust, tell their stories and demonstrate the unique value of earned media.
*These benefits are specific to US-based employees. In some, but not all, cases we are able to offer equivalent benefits to employees located outside of the United States.
While we are a fully distributed team, we do have limitations on where we can hire and maintain a list of acceptable working locations based on job function. If we are unable to hire in your current location for the role for which you applied, you will be notified via email. While we enjoy many benefits as a permanently distributed and remote company, we cannot always support relocation or extended travel and have guidelines in place to ensure compliant work away from your designated permanent residence.
If you're excited about an opportunity at Muck Rack but your experience doesn't align perfectly with the requirements of the role outlined here, please don't let it stop you from applying. We're committed to building a diverse and inclusive workplace, and we want to hear from you. You may be a great fit for this role or another position on our team. We deliberately encourage individuals from all backgrounds, including race, gender identity, sexual orientation, and disability status to apply for positions. We are an equal opportunity employer and we're committed to a fair and consistent interview process and candidate experience.
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What We Do
Muck Rack’s Public Relations Management (PRM) platform enables PR teams to work together to find the right journalists for their stories, send customized pitches, build meaningful relationships with the media, monitor news and quantify their impact.
Thousands of organizations, including Taco Bell, Pfizer, Golin, International Committee of the Red Cross, Knight Foundation and more use Muck Rack to take their communications to the next level.
Why Work With Us
Founder controlled, fully distributed, and growing sustainably, we have the freedom to build forward-thinking products, put our customers first, and offer an inclusive culture that welcomes diverse perspectives.
We enjoy the flexibility to work where we’re most productive and stay connected no matter where we’re located.
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