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Lightspeed Commerce

Senior Partner Marketing Manager

Posted 11 Days Ago
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In-Office
Toronto, ON
Senior level
Easy Apply
In-Office
Toronto, ON
Senior level
The Senior Partner Marketing Manager will develop partner marketing strategies, create campaigns, recruit partners, and support product integration to drive growth and enhance partner performance.
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Hi there, thanks for stopping by!
We’re looking for a Senior Partner Marketing Manager to accelerate growth through our ecosystem of partners. This role will focus on acquiring and nurturing distribution (channel) partners, enabling product/integration partners to successfully go to market with us, and supporting our internal Partnerships team with scalable programs, playbooks, and performance insights. You’ll be the connector between Marketing, Partnerships, Sales, and Product, building the programs and motions that help partners generate demand, drive adoption, and deliver measurable revenue


What you’ll be doing:

Strategy & Campaign Planning

  • Develop and implement annual and quarterly partner marketing roadmaps to support growth of our partnerships ecosystem
  • Oversee the creation of compelling and engaging content for acquisition and co-marketing campaigns, including copywriting, visual assets, and multimedia content, tailored to specific audience segments and channels.
  • Utilize marketing automation tools and technology platforms to streamline campaign execution, track performance metrics, and optimize marketing initiatives for maximum impact.
  • Provide regular performance reports on campaign ROI, lead progression, KPIs, and growth opportunities for senior leadership. 

Channel & Distribution Growth

  • Identify, recruit, and onboard new distribution partners (VARs, agencies, consultants, associations, integrators) through various marketing tactics and channels
  • Develop joint marketing programs that help partners bring Lightspeed into their networks
  • Create enablement materials (pitch decks, playbooks, messaging guides) that help partners represent our value effectively
  • Manage quarterly performance goals and partner pipeline targets

    Product & Integration Partner Support
  • Work with our product marketing team to define partner positioning and shared value propositions
  • Launch co-marketing campaigns for new integrations, features, and product releases
  • Coordinate case studies, webinars, and marketplace listings
  • Measure usage, adoption, and shared pipeline growth with our product/integration partner team

    Internal Partnerships Team Support
  • Build repeatable partner campaign frameworks (co-branded email, paid programs, events)
  • Provide reporting and insights to inform partnership prioritization and tiering
  • Support partner events, sponsorships, and co-selling motions with our Sales and broader GTM teams
  • Maintain and improve internal partner knowledge bases and enablement resources

What your impact will be:
  • Increased volume and quality of partner-sourced and partner-influenced pipeline
  • Higher active partner rates via onboarding, enablement, and go-to-market support
  • Strong joint marketing motions that scale across multiple partner types
  • Clear internal visibility into partner performance and ROI

What you need to bring:

  • 6-10+ years in partner marketing, channel marketing, GTM partnerships, or ecosystem growth (SaaS preferred)
  • Skilled in messaging, campaign planning, stakeholder alignment, and partner enablement
  • Comfortable working cross-functionally with Sales, Product, and Marketing
  • Analytical with strong ownership and program-building instincts
  • Thrives in environments with high autonomy and evolving partner ecosystems

You’ll enjoy:

  • A flexible work environment that empowers you to do your best work
  • A culture that celebrates performance
  • The chance to make an impact in a team that’s big enough for career growth, but lean enough to make your voice heard
  • Career-defining opportunities

Plus benefits designed to keep you happy, healthy and fulfilled.

  • Flexible paid time off and remote work policies 
  • Equity options, because this is your company too
  • Contributions to your pension plan. Your future matters
  • Training opportunities to grow your skills and career
  • Health and wellness credit so you feel your best
  • Time off to volunteer and give back to your community
  • Interest groups, employee led networks, social committees to sponsored sports teams
  • Computer purchase program to get your personal Macbook
  • Enhanced parental leave to support growing families

To all recruitment agencies: Lightspeed does not accept unsolicited agency resumes. If we have not directly engaged your company in writing to supply candidates for a specific vacancy, Lightspeed will not be responsible for any fees related to unsolicited resumes.

Lightspeed is a proud equal opportunity employer and we are committed to creating an inclusive and barrier-free workplace. Lightspeed welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

Where to from here?
Obviously, this has to be mutually beneficial: we want you to step into a role you love, and we want to offer you a place you’re proud to come to every day. For a glimpse into our world check out our career page here.

Lightspeed is building communities through commerce, and we need people from all backgrounds and lived experiences to do that. We were founded in 2005, in Montreal’s gay village and our original members were all part of the LGBTQ+ community. The ethos of our business has been about inclusion from the very beginning, and we strive to provide a workplace where everyone belongs.

Who we are:
Powering the businesses that are the backbone of the global economy, Lightspeed's one-stop commerce platform helps merchants innovate to simplify, scale, and provide exceptional customer experiences. Our cloud commerce solution transforms and unifies online and physical operations, multichannel sales, expansion to new locations, global payments, financial solutions, and connection to supplier networks.

Founded in Montréal, Canada in 2005, Lightspeed is dual-listed on the New York Stock Exchange (NYSE: LSPD) and Toronto Stock Exchange (TSX: LSPD). With teams across North America, Europe, and Asia Pacific, the company serves retail, hospitality, and golf businesses in over 100 countries.
 
 
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Top Skills

Marketing Automation Tools

Lightspeed Commerce Toronto, Ontario, CAN Office

410 Adelaide St W, 501, Toronto, Ontario, Canada, M5V 1S4

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