Senior Manager, Product Analytics

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The Blue Rewards Program is one of Canada’s most recognized loyalty programs, with over 8 million active collector accounts, representing more than half of all Canadian households. Blue Rewards Members earn Reward Points at more than 300 leading Canadian, global and online brands and at thousands of retail and service locations across the country. Blue Rewards is a wholly-owned subsidiary of the Bank of Montreal (BMO). BMO is Canada’s oldest bank and the 8th largest in North America with more than 12 million customers globally. 

The Blue Rewards Data & Analytics Team  is looking for a seasoned Senior Manager, Product Analytics to join our team.  We are looking for a proven analytics leader with sound leadership principles, polished business acumen, expert product analytics skills, an understanding of customer behaviour, product lifecycle knowledge, as well as change management skills.  The Senior Manager plays a critical stakeholder-facing role in translating business objectives into analytics agenda for the team to execute, as well as consulting with key leaders in the business to aid in strategic planning, product and operational strategy development, in addition to day-to-day delivery for stakeholders in their assigned portfolio. 

• Lead the  talented Product Analytics Team to design and deliver customer-focused analytical and reporting solutions to key stakeholders .
• Establish a strategic product analytics roadmap that supports loyalty program growth, member engagement, and customer value objectives.
• Leverage best-in-class Analytics and AI tools to build and scale analytics capabilities, measurement frameworks, and reporting standards across all products.
• Analyze member behavior to identify opportunities to increase acquisition, activation, engagement, retention, and profitability.
• Deliver actionable recommendations that improve member experience and program effectiveness.
• Lead measurement strategies for product enhancements, digital experiences, and customer engagement initiatives.
• Design and evaluate experiments, A/B tests, and product testing strategies.
• Establish robust tracking and instrumentation frameworks across digital touchpoints.
• Interact with senior level management on business side within Blue Rewards and BMO to influence on direction and strategy and to negotiate day-to-day work priorities.
• Promote a culture of data-driven decision making throughout the product organization.
• Coach the team to integrate customer/product insights to business decision via living out the “What, So-What, Now-What” framework.
• Provide concise, executive-ready reporting on product health, customer engagement, and business outcomes, translating complex analytical findings into strategic recommendations for senior leadership.
• Influence product roadmap and investment decisions through insights and business case development
• Act as a trusted advisor to Product, Marketing, Finance, and Executive teams.

 Qualifications  

• Post-secondary education is required.
• Undergraduate degree in Science, Technology, Engineering, or Mathematics is preferred.
• Additional preference will be given to applicants with a master’s in analytics, business, or statistics.
• 5+ years' experience in customer analysis / insight delivery.
• 3+ years of proven leadership experience in a data & analytics organization.
• Superior knowledge of retail, financial and customer loyalty industries.
• Expert demonstrated usage with product/digital tracking and customer experience software such as Adobe and Full Story.
• Hands-on experience with industry leading business intelligence (BI) software, including Sigma, Tableau, Looker, etc.
• Proficiency with Python, SQL, Databricks.
• Experience operating within a cloud-based data organization (AWS, Azure, etc.).
• Proven track-record of successfully influencing strategic decision making through insight delivery.
• Ability to communicate abstract analytics finding / methodology effectively to broad business audiences (oral & written).
• Experience developing and ensuring effective delivery of strategic project / product roadmaps.

Pay Type:

The above represents AIR MILES’ pay range and type.

Salaries will vary based on factors such as location, skills, experience, education, and qualifications for the role, and may include a commission structure. Salaries for part-time roles will be pro-rated based on number of hours regularly worked. For commission roles, the salary listed above represents AIR MILES’ expected target for the first year in this position.

AIR MILES’ total compensation package will vary based on the pay type of the position and may include performance-based incentives, discretionary bonuses, as well as other perks and rewards. AIR MILES also offers health insurance, tuition reimbursement, accident and life insurance, and retirement savings plans. To view more details of our benefits, please visit:   https://jobs.bmo.com/global/en/Total-Rewards

About Us

The AIR MILES Reward Program is one of Canada’s most recognized loyalty programs, with over 10 million active collector accounts, representing more than half of all Canadian households. AIR MILES collectors earn Reward Miles at more than 300 leading Canadian, global and online brands and at thousands of retail and service locations across the country. AIR MILES is a wholly-owned subsidiary of the Bank of Montreal (BMO). BMO is Canada’s oldest bank and the 8th largest in North America with more than 12 million customers globally.

As a member of the AIR MILES team you are valued, respected and heard, and you have more ways to grow and make an impact. We strive to help you make an impact from day one – for yourself and our customers. We’ll support you with the tools and resources you need to reach new milestones, as you help our customers reach theirs. From in-depth training and coaching, to manager support and network-building opportunities, we’ll help you gain valuable experience, and broaden your skillset.

To find out more visit us at https://bmo.wd3.myworkdayjobs.com/en-US/External-AIR-MILES.

AIR MILES is committed to an inclusive, equitable and accessible workplace. By learning from each other’s differences, we gain strength through our people and our perspectives. Accommodations are available on request for candidates taking part in all aspects of the selection process. To request accommodation, please contact your recruiter.

Note to Recruiters: AIR MILES does not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to AIR MILES, directly or indirectly, will be considered AIR MILES property. AIR MILES will not pay a fee for any placement resulting from the receipt of an unsolicited resume. A recruiting agency must first have a valid, written and fully executed agency agreement contract for service to submit resumes.