ROLE: SENIOR DESIGNER - SHOPPER
TEAM: SHOPPER/OMNI
LOCATION: TORONTO (HYBRID)
OVERVIEW
Salt XC is an agency driven by the philosophy of Experiential Commerce™. Our unique framework for designing better consumer experiences that earn attention and drive action. We take an integrated approach that connects your consumer’s online and offline experiences through data, media and the memorable moments that drive brand transactions.
THE OPPORTUNITY
As a Senior Designer, you’re helping turn campaign ideas into polished campaigns that stand out in-store as well as online. Our team focuses on shopper/omni projects for some of Canada’s largest CPG companies where shopper best practices, path to purchase and consumer journey knowledge is a must. You will work alongside a team of very talented Designers and Creatives to help bring omni campaigns to life in a strategic and visual way. You must be passionate about design and sweat the fine details while also having a passion for thinking strategically and creatively. You work well with a range of creatives and know how to contribute to a variety of ways, from ideating alongside the creative team to helping prepare campaign assets for large scale Omni marketing programs. You will be expected to lead your own mid-scale brand projects, support on large scale omni campaigns and sometimes execute tactical projects.
RESPONSIBILITIES
- DESIGN: You have a terrific design eye and competency with a strong understanding of big brand requirements and calibre of work. You’re able to lead your own projects while also working collaboratively with a team.
- IDEATION: You can participate in brainstorming sessions with positive energy and bring your unique visual perspective.
- AGILITY: You're able to managing multiple priorities and assignments in a fast-paced, active environment.
- QUALITY CONTROL: You deliver high-quality work, on-time and with accuracy, with an eye for detail and an ability to sweat the small stuff.
- VERBAL COMMUNICATION AND PRESENTATION SKILLS: You will be required to present concepts and projects to the greater Salt team and clients. Storytelling and presentation skills are a must.
- POS & SHOPPER KNOWLEDGE: You understand the requirements and specs to quickly create in-store assets and POS layouts that follow platform best practices.
- PRODUCTION DESIGN: You can produce print-ready POS production files and digital assets efficiently while having a keen eye for detail. Experience working with production POS die line files is a plus.
EXPERIENCE
- 5+ years of experience as a graphic designer with a strong competency in designing for shopper/omni marketing
- College or University diploma in Graphic or Communication Design is preferred
- Great design chops and a killer portfolio with a range in work styles
- Range in design work across shopper marketing, omni campaigns, branding, digital, etc
- The ability to execute concepts at a level that is among the top tier in the industry
- Excellent interpersonal and communication skills – both written and verbal
- A collaborative approach to working within the team
- Strong sense of personal responsibility and design acumen
- Exposure to Art Direction, Photo Shoots, and UI/UX are an advantage
- Proficient using Mac OS, Adobe Creative Cloud (Expert knowledge of Illustrator, Photoshop, and InDesign), SharePoint, Microsoft Word, Excel, and PowerPoint (or Keynote)
SALT’S VALUES
- Salt of the Earth: We aspire to be good people. People who are humble, hardworking, honest, and kind to one another. People who are fun to work with, who trust and are respectful of each other.
- Do What's Right: We don’t believe in taking shortcuts. We believe in doing what is right, not what is easy or expected.
- Earn It: We believe in rolling up our sleeves and not being afraid of hard work. We want to earn the respect of others, the results we deliver and the praise we receive.
- Make things Better: We aspire to leave things better than we found them and are always looking for a better way. Great ideas come from anywhere, they come from being curious, passionate, solutions-oriented people who care deeply about what we do.
- Seek Different Perspectives: We believe in embracing difference; the perspective it brings, how it challenges us, how it spurs creativity, and its ability to make us better.
SaltXC is committed to Equal Employment Opportunity and to attracting and retaining the most qualified employees regardless of race, national origin, religion, sexual orientation, gender, age or disability.
