Senior Copywriter

About Felix

Felix is Canada’s first end-to-end platform providing on-demand treatment for everyday health. Felix creates digital-first solutions that increase access for common healthcare needs such as sexual health, weight loss, testing and diagnostics, and more. Founded in 2019, Felix’s approach to healthcare encompasses assessments, prescriptions, fast and discreet delivery, and ongoing healthcare support — all online.

Felix has delivered 24 quarters of consecutive growth in both revenue and profit, making it one of Canada’s fastest growing tech companies. But more importantly, over 1 million Canadians (and counting!) trust Felix for their everyday healthcare needs.

Creative at Felix

At Felix, we believe that creative expression is at the core of achieving our mission. By demystifying complexity, removing stigma, and increasing access, we can deliver care that truly puts patients first.

You’ll be joining a tight-knit team of marketers and creatives that collaborate closely to create a beautiful and cohesive experience for patients throughout their journey.

The Role

We are seeking an experienced senior copywriter with a deep understanding of writing, marketing, and creativity to join the Felix brand team. This role will work closely with our associate creative director to establish our brand voice and tone, own copy for paid and organic social marketing, write compelling scripts for TV, audio, and UGC content, and help concept big ideas. You will work on a tight-knit team to support cross-functionally across the company, including brand, design, lifecycle, and user acquisition teams. We are looking for someone with both agency and in-house experience who is comfortable working on a small team in a start-up environment.

In this role, you will:

• Establish tone of voice, consistent terminology, and tonal considerations for the brand spanning multiple patient touchpoints

• Collaborate with the growth team to develop copy and messaging for static and video digital ad creative for always-on paid social marketing

• Collaborate with subject matter experts to create thought leadership pieces, educational content, and articles addressing patient needs or industry trends

• Conceptualize and write copy for lifecycle brand marketing campaigns, including onboarding, retention, upselling, and win-back emails, to enhance customer engagement and satisfaction

• Adapt long-form content into bite-sized, engaging pieces for social media (Instagram, TikTok, Twitter, LinkedIn, and Facebook), keeping in mind platform-specific best practices

• Work with the creative director to concept creative ideas for national reach, omni-channel brand and marketing campaigns

• Write scripts for both brand & functional level TVCs for mass-reach campaigns, digital performance marketing, as well as UGC and influencer marketing

• Work closely with compliance teams to balance creativity with accuracy and compliance

• Contribute to a broader culture of creativity on the marketing team by participating in creative brainstorms and group critiques
  

We’re looking for someone who:

• Has 7+ years of writing experience, including 3+ years of in-house experience

• Is comfortable co-writing and receiving creative briefs

• Is an excellent communicator and is comfortable receiving and responding to feedback from all levels of the organization

• Understands best practices for writing brand vs. functional, paid social vs. mass reach copy

• Obsesses over details and has a genuine passion for writing and creativity

• Maintains strict adherence to industry regulations and legal requirements for patient-facing materials

• Is a self-starter, and can uncover new opportunities for continuous improvement, not simply an order-taker

• Is kind, empathetic, and genuinely excited about the possibilities in the healthcare space

• Has a portfolio of relevant work experience

Benefits

• Full medical, dental and vision benefits

• Maternity/paternity policy

• 4 weeks vacation (3 weeks anytime + 1 week during the holidays)

• Competitive compensation

• Stock option grant

• Remote first, work from anywhere in Canada

• Incredible culture powered by a highly collaborative and high-performing team

• Large impact at an early-stage technology company

• Professional development opportunities, working closely with founders and the senior leadership team
  

Location: Toronto, Remote (Canada). We have an office in Toronto, but are currently working remotely and open to candidates from anywhere in Canada.

Open vacancy: This posting is for an existing vacancy at the company.

Our commitment to an inclusive team culture means embracing diversity and offering equitable access to opportunities and resources for people who might otherwise be excluded. During our recruitment process, we provide accommodations at any stage. Candidates can communicate their accommodation needs to the hiring manager directly or by emailing [email protected].