Senior Communications & Content Manager

• Partner with the Vice President of Marketing to develop and execute Gateway's internal and external communications strategy.
• Develop integrated communication plans supporting brand campaigns, business priorities, recruiting, product launches, executive communications, employee engagement, and corporate initiatives.
• Build and manage editorial and content calendars across website, public relations, internal communications, social media, sales enablement, and executive communications.
• Ensure all communications reinforce Gateway's mission, values, brand pillars, and Gold Standard positioning.

• Write website copy, landing pages, brochures, presentations, sales messaging, email communications, executive messaging, press releases, campaign copy, customer communications, internal communications, and thought leadership content.
• Develop messaging frameworks that ensure consistency across all communications.
• Translate complex topics into clear, compelling, audience-appropriate communications.
• Interview employees, customers, veterinary partners, executives, and subject matter experts to uncover meaningful stories.
• Develop customer testimonials, employee stories, case studies, executive thought leadership, and success stories.
• Collect team member testimonials that strengthen recruiting, culture, and employer branding.
• Edit and refine content created by executives, internal teams, and agency partners.
• Partner with the Senior Marketing Manager to bring messaging to life through compelling creative assets and integrated campaigns.

• Develop website messaging and copy for corporate websites, landing pages, educational resources, and recruiting content.
• Write press releases, award submissions, media materials, executive talking points, company announcements, and thought leadership content.
• Support speaking engagements, media opportunities, and public relations initiatives.
• Develop Gateway's social media content strategy and editorial calendar.
• Write engaging social media content supporting recruiting, education, company culture, customer engagement, and brand awareness.
• Partner with the Senior Marketing Manager on campaign execution and performance optimization.

• Publish company news, leadership communications, HR updates, employee stories, campaign updates, recognition programs, and organizational announcements.
• Maintain an engaging editorial calendar that keeps employees informed and connected.
• Support employee engagement while reinforcing Gateway's culture and values.

• Develop messaging for employee recognition, leadership updates, safety communications, HR announcements, campaigns, and company news.
• Ensure employees receive timely, engaging, and consistent communications across all locations.

• Partner closely with the VP of Marketing and Human Resources to support employer branding, recruiting communications, onboarding, employee engagement, recognition programs, leadership communications, and change management initiatives.
• Help bring Gateway's culture and values to life through meaningful employee storytelling and communication.

• Own the messaging, content strategy, and organization of Gateway's Showpad sales enablement platform.
• Develop messaging for sales presentations, battle cards, one-pagers, customer stories, case studies, sales email templates, and customer-facing communications.
• Partner with Sales to identify content needs and continuously improve sales messaging.
• Work closely with the Senior Marketing Manager to package, distribute, maintain, and improve sales materials based on field feedback.

• Write scripts for brand videos, customer testimonials, employee stories, leadership messages, recruiting videos, training content, and social media videos.
• Capture simple photo and video content using a mobile phone while visiting care centers, customers, employees, and events.
• Transform interviews, photos, and raw video into compelling content across multiple communication channels.

• Partner with the Senior Marketing Manager, Head of Design, and external production partners on larger multimedia projects.

• Maintain Gateway's brand voice across all communications.
• Partner closely with the Head of Design to ensure written and visual communications work together to create a consistent, engaging brand experience.
• Develop messaging guidelines, writing standards, communication templates, and editorial best practices.
• Ensure all communications align with Gateway's visual identity, brand standards, and creative direction.

• Bachelor's degree in Communications, Journalism, Marketing, Public Relations, English, or a related field.
• 7+ years of experience in corporate communications, content marketing, journalism, public relations, or a related communications role.
• Exceptional writing, editing, proofreading, and storytelling skills.
• Experience developing communication strategies and editorial calendars.
• Experience writing website content, sales collateral, internal communications, public relations materials, and social media content.
• Strong interviewing skills with the ability to uncover stories and translate conversations into compelling content.
• Experience partnering with executives and cross-functional business leaders.
• Comfortable capturing simple photo and video content using a mobile phone and transforming it into engaging communications.
• Strong project management and organizational skills with the ability to manage multiple priorities.
• Experience using Canva to create or edit branded communication materials.
• Excellent collaboration, relationship-building, and presentation skills.

• Experience managing employee intranet platforms and internal communications channels.
• Experience supporting employer branding and HR communications.
• Experience in healthcare, veterinary, pet care, professional services, or another relationship-driven industry.

• Communications Strategy
• Copywriting & Editing
• Storytelling
• Internal Communications
• Public Relations
• Executive Communications
• Website Content
• Social Media Strategy
• Sales Enablement
• Employer Branding
• Video Scriptwriting
• Editorial Planning
• Cross-Functional Collaboration

• Some weekend work maybe required

#INDSLS