About The Job:
We are currently looking for a Senior Account Executive to join our Brand team in Toronto, Canada. You will succeed at Zeno if you are fearless, media-savvy, resourceful, tenacious, and can drive great programs and results while building strong, productive relationships with your clients and your team.
Responsibilities:
- Actively participate in brainstorms.
- Assist in research, development and writing of program plans.
- Assist with new business proposals and attend new business pitches and meetings as necessary.
- Build strong relationships with client and vendor contacts and proactively manage correspondence.
- Coach AAEs and interns and demonstrate ability to supervise and delegate tasks as necessary.
- Communicate with your account team to keep them abreast of timelines and deadlines (ex. keeper of workback schedules, program timelines, etc.).
- Support on expense reports.
- Compile media results for clients (experience with managing coverage trackers for your teams preferred.)
- Craft thoughtful pitches and build/maintain media lists for accounts (Experience with Cision and/or Muckrack preferred.)
- Manage multiple projects simultaneously meeting deadlines and budgets.
- Develop and manage media relations programs.
- Plan and implement press conferences, seminars, and other special events.
- Practice effective project management while working with other team members and show an understanding of the “big picture” of client programs.
- Research, interview, write, and edit media materials such as: news releases, fact sheets, pitches, message maps and other media materials as needed.
- Support social media efforts.
- Understand general principles of business and marketing and the role of PR in communications.
- Understand key client information including general business strategy, industry issues, products and services offered, key customers and competitors in the marketplace.
Qualifications:
- You love media relations and building strong relationships with reporters in the Consumer/Lifestyle/Travel vertical.
- People recognize your collaborative spirit, and the way you thrive in a close team environment.
- PR is your passion, and you possess 1-3 years of experience in consumer or brand PR.
- You’re digitally savvy, personally and professionally. You understand that any client program should be rounded out with social elements in today’s world.
- You’re driven and detail-oriented, and you possess the ability to manage multiple priorities and successfully meet deadlines.
- You have demonstrated the ability to thrive in a fast-paced environment and the ability to “think on your feet” and respond quickly as business factors shift.
- You have earned a Bachelor’s degree.
- Your writing skills are exceptional.
- You’re organized, and you manage time effectively.
- Agency experience a plus.
- You are in the know about what’s happening in pop culture.
ABOUT US
Zeno Group is the fiercely independent and global, integrated communications agency, born from PR. We bring together the boldest and brightest talent to help clients across industries and sectors unleash the power of strategic communications. Guided by our "Fearless Pursuit of the Unexpected," we push the boundaries to achieve real business value and societal impact for clients. Winner of the industry’s most coveted awards including the 2024 PRWeek U.S. Outstanding Large Agency of the Year, 2023 PRWeek Purpose Agency of the Year, 2022 PRWeek Global Agency of the Year, 2022 PRovoke Best Large Agency to Work For in North America and a three-time winner of PRWeek’s Best Places to Work. Zeno has also been previously recognized by the Cannes Lions International Festival of Creativity. Zeno is a DJE Holdings Company.
ABOUT OUR BENEFITS
Healthy, happy employees make Zeno better, so we have programs that support physical, mental and financial wellness. Our culture and benefits are designed to promote flexibility, celebrate diversity and support work/life balance. We offer a variety of medical, dental and vision insurance with prescription plans, as well as short and long-term disability. Our Be Kind to Your Mind program focuses on mental health, providing a paid subscription to Headspace and access to mental health providers and other services through a best-in-class employee assistance program. Employees are encouraged to bring their authentic self to Zeno and participate in our employee resource groups which build communities for sharing and support. And while we love our work, we believe in the restorative power of time off with generous vacation, paid holidays and self-care time. Employees are supported in their pursuit of financial wellness with tuition assistance, life insurance and free access to a certified financial coach. And our unique Zeno Wellness program provides a monthly allowance to fund activities in your personal life that bring you joy and keep you healthy.
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