The Survey Research Analyst role will support all research initiatives under the Dynata Ad Solutions Measurement group specifically focusing on advertising effectiveness. The researcher in this role will be responsible for designing, managing and analyzing online ad effectiveness and cross-media studies.
This role includes direct face to face interactions with clients, requires exceptional communications skills and ability to independently write, present and sell through research findings across the entire set of solutions included in Dynata's Ad Solutions suite of products.
Duties and Responsibilities
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Responsible for designing, managing, analyzing and delivery of research reports, including visualization of research findings, summary of findings and recommendations as well presentation to clients.
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Support Sales in all efforts to increase acquisition and retention among top clients. This includes participation in client meetings/calls, assisting in positioning and selling projects and presenting final deliverables to clients.
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Liaison with Operations on all projects. This includes communicating project objectives and study design to Operations teams, overseeing project fieldwork and project deliverables, team and client updates.
Requirements:
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1-5 years in client facing research delivery role, ideally with experience in digital/cross-media advertising effectiveness research
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Advanced analysis & report writing skills focused on delivering insights and actionable recommendations to clients
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Exceptional communication and presentation skills; highly motivated, self-directed and capable of working under minimal supervision with a high level of initiative, energy & enthusiasm for learning.
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Superior organizational skills, unflagging attention to detail & demonstrated commitment to the accuracy and completeness of information
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Ability to manage multiple projects simultaneously and working with tight deadline while maintaining a strong client service orientation
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Ability to grasp and understand new technologies quickly (e.g., web / multi-media, multi-device)
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Highly proficient with MS Word, Excel and PowerPoint. Experience with SPSS a plus
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Bachelor’s degree in relevant discipline
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Willingness to travel
Dynata is the leading digital data collection provider, and it powers market research insights; we enable companies to listen to and interact with the world’s consumers and business professionals through online panels as well as mobile, digital, and social media technologies. It’s an exciting time to come aboard Dynata!
At Dynata, we are committed to fostering an inclusive, accessible environment, where all employees and customers feel valued, respected and supported. We are dedicated to building a workforce that reflects the diversity of our customers and communities in which we live and serve. Dynata welcomes and encourages applications from people with disabilities. We are committed to an inclusive work culture for all our employees. Accommodations by request can be made for all aspects of the selection process.
Dynata is also an affirmative action employer OE/Minority/Female/Veteran/Disabled/Sex/Sexual Orientation/Gender Identity or Expression/Race/Color/National Origin/Age/Religion/Genetic Information/Marital Status/Height/Weight or any other legally protected category defined by applicable federal state or local laws and ordinances, so as to further the principles of equal employment opportunity.
