Programmatic Specialist

Posted 9 Days Ago
Be an Early Applicant
Toronto, ON
Hybrid
1-3 Years Experience
AdTech • Digital Media • Marketing Tech
Marketing built on proof, not promises.
The Role
The Programmatic Specialist is responsible for campaign setup, management, optimizations, and performance reporting in the digital marketing space. They support Account Managers in executing online media campaigns, developing client-facing reports, and ensuring accurate campaign implementation.
Summary Generated by Built In

Company Description

Zenith is the ROI Agency. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses. Zenith is part of Publicis Media, the media arm of Publicis Groupe.

Over the past year, Publicis Media has been transforming the way we do our business. From structuring our investment practice around data and digital to bringing our strategy, data sciences and research practice under one house, we’ve been shaping Publicis Media to be the media network of tomorrow. One that both you and I want to work at.

Publicis Media Canada is proud to be Great Places to Work™ certified and recognized with Best Workplaces™ for Today’s Youth. We provide continuing opportunities for career growth by fostering a diverse work environment that respects and supports individual contributions and opinions.

We also offer our employees market leading benefit and incentive programs. You’ll be provided with 3 weeks minimum vacation to start plus additional long weekend Publicis days, holidays closures, your birthday off, free Headspace memberships, wellness and technology credits, and a market leading savings plan.

We strive to provide what matters to you personally with the ability to choose and modify programs to suit your lifestyle.

Job Description

The Programmatic Specialist is responsible in aiding activities such as campaign setup, campaign management, optimizations and performance reporting. The Programmatic Specialist is responsible for identifying and implementing optimizations as approved by the Account Manager and client. He/she provides input in the construction of client decks and status documentation. ​The Specialist support the Account Manager and in client activation.​

Responsibilities 

  • Aid Account Manager in execution, management, and optimization of large online media campaigns and programs for agency clients (e.g. auction/exchange based performance media, audience-based buying, remarketing campaigns) ​

  • Manage the execution and optimization in preparation for campaign launch for smaller accounts​

  • Assist in the development of client-facing campaign performance reports​

  • Trafficking campaign tags into Programmatic platforms​

  • Running the campaign QA process to ensure accurate campaign implementation and pacing​

  • Providing monthly auditing reports to Agency partners & actualize bill/pay systems when applicable​

Qualifications

  • 1 year of experience in digital marketing​

  • 1 year hands on experience with DV360 or Goggle ​

  • Experience with Verizon or Amazon is beneficial ​

  • Understanding of traditional and interactive media planning elements​

  • Proficiency in Microsoft Office solutions​

  • Strong analytical thinking and mathematical skills​

  • Excellent communication and writing skills​

  • Ability to organize and manage detail work​

Additional Information

Publicis Media is an equal opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices. We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests. We thank all candidates for their interest in Publicis Media however, only those candidates selected for an interview will be contacted

Top Skills

Dv360
Google
The Company
Mississauga, ON
8,000 Employees
Hybrid Workplace
Year Founded: 1969

What We Do

When you’re one of us, you get to run with the best. For decades, we’ve been helping marketers from the world’s top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Epsilon’s best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world.

Why Work With Us

Check out these resources to learn more about what makes Epsilon EPIC:
• Culture: https://www.epsilon.com/us/about-us/our-culture-epsilon
• DE&I: https://www.epsilon.com/us/about-us/diversity-equity-inclusion
• CSR: https://www.epsilon.com/us/about-us/corporate-social-responsibility
• Life at Epsilon: https://www.epsilon.com/us/about-us/epic-blog

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