Manage and optimize paid media campaigns to drive customer acquisition in the insurance sector, focusing on ROI, CPL, and CPA.
We’re looking for an experienced Paid Media Manager to drive customer acquisition in the insurance space (auto, home, personal loans, etc). You’ll manage paid media campaigns, optimize performance, and ensure compliance in one of the most competitive lead generation markets.
MUST reside in Canada or the United States
Responsibilities
Plan, launch, and optimize paid media campaigns with a focus on insurance leads (calls, form fills, clicks).
Manage large-scale budgets with a focus on ROI, CPL, and CPA goals.
Work closely with sales and affiliate teams to align campaigns with carrier, broker, and agent demand.
Test and iterate creative, landing pages, funnels, and ad copy to improve performance.
Qualifications
5-10 years of hands-on experience buying traffic, bonus if in the insurance or finance space (auto, home, health, personal loans, etc.
Proven success scaling campaigns while hitting CPL/CPA goals.
Self-starter with the ability to manage multiple campaigns and budgets simultaneously.
Why Join Us?
Remote work
Health Insurance
Paid time off (PTO)
Join a global, forward-thinking team building the future of advertising technology
About Z1 Tech:
Z1 Tech (Great Place to Work-Certified™) is a technology first company which strives to innovate digital advertising and marketing to streamline automation in favour of humankind. Our mission is to build for the future. We believe in trying to play where the technology is going, not where it has been. This has enabled us to bet on the future and build successful brands like VDO.AI, Plunic, Xuno, Receptix and Jnee . Our offices are located in the US, Canada and India
We're committed to creating a dynamic work environment that values diversity and inclusion and represent employees across various skill sets. We embrace contributions from all ages, sexes, races, ethnicities, religions, sexual orientations, and gender identities.
Top Skills
Digital Advertising
Paid Media
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