Media Buyer

Posted 9 Days Ago
Be an Early Applicant
Toronto, ON
Hybrid
1-3 Years Experience
AdTech • Digital Media • Marketing Tech
Marketing built on proof, not promises.
The Role
The Media Buyer negotiates with media vendors to secure the most cost-effective delivery of objectives in a team environment. Responsibilities include negotiating media executions, working with media vendors, managing contracts, preparing reports, and training media assistants. Qualifications include a minimum of 2+ years of media buying experience, proficiency in media systems, analytical skills, and strong communication capabilities.
Summary Generated by Built In

Company Description

Publicis Media is one of Canada’s fastest growing Media Agency networks. The secret sauce? A pool of talented individuals who learn from each other (while tapping into global centres of excellence) and transparency at the core of everything we do, from data reporting to billing all the way to agency leadership. The result is a blend of meaningful work for some of Canadas’ favorite brands and endless opportunities to grow for our team members.

Publicis Media has experienced an incredible growth rate over the past years. The network has transformed and moved at the pace of culture. 

Publicis Media Canada is proud to be Great Places to Work™ certified and recognized with Best Workplaces™ for Today’s Youth. We provide continuing opportunities for career growth by fostering a diverse work environment that respects and supports individual contributions and opinions.

We also offer our employees market leading benefit and incentive programs. You’ll be provided with 3 weeks minimum vacation to start plus additional long weekend Publicis days, holidays closures, your birthday off, free Headspace memberships, wellness and technology credits, and a market leading savings plan.

We strive to provide what matters to you personally with the ability to choose and modify programs to suit your lifestyle.

Job Description

The Media Buyer negotiates with media vendors to secure the most cost effective delivery of objectives; balancing price with quality factors. The negotiation is reflective of the strategy & brand requirements of approved campaigns in TV, OLV & Radio in a team environment. 

This role requires a candidate who is analytical, math proficient, and well organized with great attention to detail. The candidate must be well informed of the TV, Radio & OLV landscape (programming, trends, formats, ownership) trends and research. 

Key Responsibility: 

  • Negotiate approved executions – TV (including linear optimized), Radio & OLV
  • Working with specialty teams to identify and implement efficient business practice. 
  • Work with media vendors regarding tactical aspects of the media buy to achieve campaign objectives and/or fulfill a client request 
  • Manage contracts/ insertion orders and any resulting revisions with media vendors 
  • Input broadcast/OLV media buys
  • Actualize media spending 
  • Assist with financials 
  • Clearing of invoice 
  • Train media assistants 
  • Prepare/develop reports in PowerPoint & Excel – routine & custom reports 
  • Usage of all media related systems 
  • Media management - DDS, OLV buying platform 
  • Media Research - nLogic 

Qualifications

  • Minimum of Associate Degree in Media, Bachelor’s degree a plus/preferred 
  • Track record of success throughout post-secondary career and previous employment 
  • Minimum of 2+ years of media buying 
  • Media systems’ proficiency 
  • Strong analytical & math proficiency skills 
  • Solid verbal and written communication skills 
  • Technical proficiency, particularly with Excel, Word and PowerPoint 
  • Demonstrated critical thinking and problem solving abilities 
  • Able to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure 
  • Detail-oriented and able to produce accurate work product 

Additional Information

Publicis Media is an equal opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices. We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests. We thank all candidates for their interest in Publicis Media however, only those candidates selected for an interview will be contacted

Top Skills

Excel
PowerPoint
Word
The Company
Mississauga, ON
8,000 Employees
Hybrid Workplace
Year Founded: 1969

What We Do

When you’re one of us, you get to run with the best. For decades, we’ve been helping marketers from the world’s top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Epsilon’s best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world.

Why Work With Us

Check out these resources to learn more about what makes Epsilon EPIC:
• Culture: https://www.epsilon.com/us/about-us/our-culture-epsilon
• DE&I: https://www.epsilon.com/us/about-us/diversity-equity-inclusion
• CSR: https://www.epsilon.com/us/about-us/corporate-social-responsibility
• Life at Epsilon: https://www.epsilon.com/us/about-us/epic-blog

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