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This role is eligible for our hybrid work model: 2 days in-office
Marketing Messaging Specialist
Our Marketing team is the expert at spreading the Priceline message far and wide – helping our customers find big deals on travel and get to the moments that matter most.
Why this job’s a big deal:
As the Marketing Messaging Specialist at Priceline, you’ll be a driving force behind personalized and engaging messaging campaigns that reach millions of customers each month, via email, push notifications, SMS, and other messaging channels. You will have the opportunity to work with a cross-functional team and key stakeholders to ensure that every campaign is executed flawlessly and delivered on time, while playing a key role in driving growth for our business. This is an exciting opportunity to join a team at the forefront of digital marketing and messaging in the travel industry.
In this role you will get to:
Coordinate with the team and key stakeholders to ensure accurate and timely deployment and delivery of all messaging campaigns
Verify segmentation and list targeting to ensure messages are personalized and relevant to each customer
Share responsibility for QA of all messaging campaigns to ensure they meet high standards of quality
Monitor performance and deliverability metrics for all active campaigns and make recommendations for improvements
Execute and monitor A/B tests across multiple campaigns and messaging channels to improve campaign performance
Manage digital assets required for messaging campaigns, including copy, images, and other media
Coordinate with other teams and stakeholders to run marketing calendar and ensure all messaging is delivered in a timely and organized manner
Who you are:
Bachelor’s Degree or higher in marketing or related field
2+ years of experience handling marketing campaigns in a Messaging Automation Platform including email, SMS, push notifications, or similar
Experience ideating and executing AB tests
Meticulous, analytical, and well organized
Demonstrated ability to work collaboratively as part of a cross-functional team and participate in technical and non-technical discussions
Clear understanding of digital advertising concepts and terms
Ability to communicate fluently in English
Basic understanding of HTML/CSS for email client rendering
Demonstrated passion for exploring and implementing AI-powered solutions for campaign and workflow optimization
1+ year of Jira or other project management tools
Eagerness to learn and develop new skills to help improve processes and performance
Demonstrated history of living the values important to Priceline: Customer, Innovation, Team, Accountability, and Trust. Unquestionable integrity and ethics
Illustrated history of living the values necessary to Priceline: Customer, Innovation, Team, Accountability and Trust.
The Right Results, the Right Way is not just a motto at Priceline; it’s a way of life. Unquestionable integrity and ethics is essential.
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Who we areOur success as one of the biggest players in online travel is all thanks to our incredible, dedicated team of talented employees. Priceliners are focused on being the best travel deal makers in the world, motivated by our passion to help everyone experience the moments that matter most in their lives. Whether it’s a dream vacation, your cousin’s graduation, or your best friend’s wedding - we make travel affordable and accessible to our customers.
Our culture is unique and inspiring (that’s what our employees tell us). We’re a grown-up, startup. We deliver the excitement of a new venture, without the struggles and chaos that can come with a business that hasn’t stabilized.
We’re on the cutting edge of innovative technologies. We keep the customer at the center of all that we do. Our ability to meet their needs relies on the strength of a workforce as diverse as the customers we serve. We bring together employees from all walks of life and we are proud to provide the kind of inclusive environment that stimulates innovation, creativity and collaboration.
Priceline is part of the Booking Holdings, Inc. (Nasdaq: BKNG) family of companies, a highly profitable global online travel company with a market capitalization of over $80 billion. Our sister companies include Booking.com, BookingGo, Agoda, Kayak and OpenTable.
If you want to be part of something truly special, check us out!
Flexible work at PricelinePriceline is following a hybrid working model, which includes two days onsite as determined by you and your manager (ideally selecting among Tuesday, Wednesday, or Thursday). On the remaining days, you can choose to be remote or in the office.
To be the best travel dealmakers in the world, it’s important we have a workforce that reflects the diverse customers and communities we serve. We are committed to cultivating a culture where all employees have the freedom to bring their individual perspectives, life experiences, and passion to work.
Priceline is a proud equal opportunity employer. We embrace and celebrate the unique lenses through which our employees see the world. We’d love you to join us and add to our rich mix!
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