Marketing Manager

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Hours:

Line of Business:

Pay Details:

TD is committed to providing fair and equitable compensation opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been designed to allow colleagues to progress through the salary range over time as they progress in their role. The base pay actually offered may vary based upon the candidate's skills and experience, job-related knowledge, geographic location, and other specific business and organizational needs.

As a candidate, you are encouraged to ask compensation related questions and have an open dialogue with your recruiter who can provide you more specific details for this role.

Job Description:

Role Purpose

The Marketing Manager supports the shaping and executing the strategic marketing vision for TD Wealth Financial Planning & Private Wealth Management for Advisor Marketing. Focusing on driving key initiatives that support advisor success, promote business growth, and strengthen client relationships. The role emphasizes enabling advisors to attract, acquire, and retain clients by advancing marketing capabilities, particularly in digital enablement, identifying new opportunities, and collaborating with both internal and external stakeholders.

Key Responsibilities

• Implement a comprehensive marketing strategy aimed at empowering TD Wealth advisors and fostering business growth. Ensure all tactics and initiatives across platforms, channels, and content align with a cohesive, long-term advisor marketing vision.

• Oversee advisor marketing platforms, both digital and traditional, to maintain consistency, cohesion, and alignment. Collaborate closely with the Advisor Marketing team to enhance advisor value and support platform adoption objectives.

• Lead high-impact initiatives that enhance advisor marketing through new enablement tools. Act as the primary marketing strategy liaison across key partners involved in the NEW Journey, G&C, L&C, and vendor management to manage risk and ensure timely delivery.

• Drive capability development and innovation by championing the introduction and adoption of new marketing tools for advisors. This may include leading pilot programs and proof-of-concept projects to test innovative approaches before wider implementation.

• Development of tools, resources, marketing tactics, presentation to support and promote capabilities to be leveraged by advisors and team members \

• Promote knowledge sharing, adoption of best practices, and training to elevate marketing effectiveness

Capabilities & Skills

• Strong vendor management abilities to establish and sustain productive relationships.

• Strategic thinking with a proven record of identifying and capitalizing on market opportunities.

• Analytical skills with experience leveraging data to guide strategy and assess outcomes.

• In-depth knowledge of financial services marketing, including expertise in digital enablement, social media, and advisor-driven marketing.

• Effective communication and storytelling skills, both written and verbal, combined with business insight to convey complex ideas and execute efficiently.

• Excellent relationship-building skills with the capacity to influence and align diverse teams positively.

• Self-motivated with the ability to collaborate across multiple teams and stakeholders within the organization.

• Detail-oriented execution, strong organizational capabilities, and the ability to meet tight deadlines.

• Solid knowledge of Financial Planning and Private Wealth Management sectors.

• §Undergraduate degree or equivalent professional certifications or designations required.

• At least 7 years of experience within the financial industry.

Who We Are:

TD is one of the world's leading global financial institutions and is the fifth largest bank in North America by branches/stores. Every day, we strive to make every interaction, product, and experience remarkably human and refreshingly simple for over 27 million households and businesses in Canada, the United States and around the world. More than 95,000 TD colleagues bring their skills, talent, and creativity to foster deeper relationships, ensure disciplined execution, and build a simpler, faster banking experience. TD is deeply committed to being a leader in client experience, that is why we believe that all colleagues, no matter where they work, are client facing. Together, we are reimagining what banking can be for our clients, colleagues and communities.

Our Total Rewards Package
Our Total Rewards package reflects the investments we make in our colleagues to help them and their families achieve their financial, physical, and mental well-being goals. Total Rewards at TD includes a base salary, variable compensation, and several other key plans such as health and well-being benefits, savings and retirement programs, paid time off, banking benefits and discounts, career development, and reward and recognition programs. Learn more

Additional Information:
We’re delighted that you’re considering building a career with TD. Through regular development conversations, training programs, and a competitive benefits plan, we’re committed to providing the support our colleagues need to thrive both at work and at home.

Please be advised that this job opportunity is subject to provincial regulation for employment purposes. It is imperative to acknowledge that each province or territory within the jurisdiction of Canada may have its own set of regulations, requirements.

Colleague Development

If you’re interested in a specific career path or are looking to build certain skills, we want to help you succeed. You’ll have regular career, development, and performance conversations with your manager, as well as access to an online learning platform and a variety of mentoring programs to help you unlock future opportunities.

If you’re passionate about helping clients and building deep, lasting relationships, TD offers diverse career paths where you can grow your expertise and make a meaningful impact.  

We're committed to your success and foster a respectful workplace where diverse perspectives are valued, everyone has fair opportunities to grow, and you can unlock your full potential to achieve your career goals. Here at TD, we hire and develop the best.

Training & Onboarding
We will provide training and onboarding sessions to ensure that you’ve got everything you need to succeed in your new role.

Interview Process 
We’ll reach out to candidates of interest to schedule an interview. We do our best to communicate outcomes to all applicants by email or phone call.

Accommodation
Your accessibility is important to us. Please let us know if you’d like accommodations (including accessible meeting rooms, captioning for virtual interviews, etc.) to help us remove barriers so that you can participate throughout the interview process.
We look forward to hearing from you!

Language Requirement (Quebec only):