The Performance Marketer will create and manage high-impact ad campaigns across various platforms, focusing on A/B testing and optimizing budgets to drive measurable growth. This hands-on role requires strong analytical skills and a deep understanding of performance marketing.
About Us
Wing is seeking elite talent to join M32 AI (backed by top-tier Silicon Valley VCs), dedicated to building agentic AI for traditional service businesses.
Think of it like a startup within a corporate: fast moving and agile, with the stability of a corporate, and zero bureaucracy.
If you’re driven by challenge and eager to make a significant impact in a high-caliber role, this is the opportunity you’ve been waiting for.
Overview
We’re looking for a Performance Marketer who knows how to run ads that actually deliver results. You’ll lead paid campaigns across multiple channels and focus on turning ad spend into real growth. This role is for someone who’s hands-on, data-driven, and confident managing budgets from $0 to $1M - $5M ARR. You should know how to plan, launch, test, and scale campaigns that drive measurable outcomes, especially in a B2B environment.
We want someone who loves running ads, testing creative, digging into the numbers, and figuring out what works - not someone just managing from the sidelines.
You Will Own
- Lead hands-on ad creation and A/B testing: Conduct A/B tests on headlines, images, CTAs, formats, and hooks to enhance engagement and ROAS across platforms.
- Conceptualize and execute full-funnel campaigns on Meta, Google Ads, YouTube, TikTok, and more, iterating creatives based on real-time performance data.
- Manage and scale ad budgets from $0 to $1M-$5M ARR range, focusing on efficiency and strong return on spend.
- Optimize advertising budgets by scaling high-performing creative variants and maintaining fresh ad libraries with updated copy, visuals, and videos.
- Monitor key metrics such as CTR, conversion rates, and creative fatigue; apply insights to iterate ad assets and A/B testing strategies.
- Stay ahead of trends in short-form video, UGC-style ads, and platform algorithms to fuel innovative creative experiments.
Preferred Skills & Experience
- Bachelor’s degree in Marketing, Design, Communications, or equivalent experience.
- 5+ years in performance or paid marketing.
- Experience managing ad budgets ($0 to $1M - $5M ARR range) with consistent ROAS outcomes (3x+ preferred)
- Skilled in Meta Ads Manager, Google Ads, YouTube Ads, and LinkedIn Campaign Manager.
- Comfortable with A/B testing, creative optimization, and performance reporting.
- Analytical mindset for interpreting data and driving creative optimizations.
- Excellent communication and collaboration abilities in team settings.
- Experience in B2B or SaaS marketing is highly preferred.
Compensation
- The annual salary range for this role is $90k - $130k CAD with performance-based bonus at the discretion of management.
Benefits
- Competitive salary
- Performance‑based bonuses
- Software for Upskilling & Productivity
- Remote-first culture
- Work from anywhere
- Paid Time Off
- Health Insurance
- High autonomy, low bureaucracy
- Fast-track to leadership for high performers
- Direct access to founding team
- High visibility, autonomy and ownership
Hiring Process
- Introduction call with Recruiter
- Practical challenge to assess your work quality
- Team Interview
- Final call with Founders
- Offer
Top Skills
Google Ads
Linkedin Campaign Manager
Meta Ads Manager
Youtube Ads
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