ROCKWOOL is seeking a Lead Qualification Specialist, based full time in our Milton, ON headquarters office, to join the Sales Operations Team.
Ready to help build a better future for generations to come?
In an ever-changing, fast paced world, we owe it to ourselves and our future generations to live life responsibly. At ROCKWOOL, we work relentlessly to enrich modern living through our innovative stone wool solutions.
Join us and make a difference!
What You Will Be Doing
The Lead Qualification Specialist will play a crucial role in the sales process by identifying, qualifying, and nurturing potential customers. This role is responsible for assessing inbound leads, evaluating their needs, and determining their level of interest and fit with ROCKWOOL’s products or services. The Lead Qualification Specialist will collaborate closely with the Sales and Marketing teams to ensure high-quality leads are passed to sales representatives, ultimately contributing to increased conversion rates and revenue growth.
- Lead Assessment & Qualification: Evaluate and qualify inbound leads from various channels (e.g., website, social media, email) using established criteria to determine their readiness for the sales process.
- Initial Contact & Discovery: Initiate timely outreach to potential customers via phone, email, or other communication platforms to gather essential information and assess their needs.
- Data Management & CRM: Accurately document lead interactions, insights, and qualification details in our CRM system (Microsoft Dynamics 365) to ensure seamless handoffs to the sales team.
- Lead Nurturing: Engage with leads who are not immediately ready to speak to a sales person, providing valuable information and periodic follow-ups to maintain interest and build relationships.
- Collaboration with Sales & Marketing Teams: Work closely with sales enablement, sales representatives and the marketing team to refine lead qualification criteria, improve lead quality, and optimize lead handoff processes.
- Reporting & Analysis: Track and report on key metrics such as lead conversion rates, qualification success rates, and lead source performance, offering insights to improve the lead qualification process.
What You Bring
- Experience: 1-3 years in a sales, marketing, or customer service role. Experience in lead qualification, lead generation, or the manufacturing/construction sector is a strong plus.
- Communication Skills: Excellent verbal and written communication skills, with the ability to build rapport quickly and adapt communication style to different audiences.
- Sales & Customer Insight: Strong understanding of the sales process and ability to identify customer needs and pain points.
- Tech-Savvy: Proficiency with CRM software (e.g., Microsoft Dynamics 365) and basic knowledge of marketing automation tools.
- Analytical Skills: Ability to interpret lead data and make data-driven decisions to improve lead qualification processes.
- Organizational Skills: Strong attention to detail, organizational skills, and the ability to manage multiple leads and follow-up activities effectively.
- Experience in a high-volume lead or customer service environment, preferred.
- Industry Knowledge: Familiarity with building products, applications, and key industry requirements in construction and manufacturing, preferred.
- Familiarity with lead scoring models and qualification frameworks, preferred.
What We Offer
- Competitive salary
- Comprehensive benefits package including Health, Dental, Vision, Massage Therapy & more
- Generous Paid Time Off (PTO) and Paid Holidays
- Retirement Pension Matching Program
- Work/Life Balance
- Life and Disability Programs
- Educational Assistance
- Top up plans for maternity and paternity leave
- Fitness Reimbursement
- Employee Assistance Program (EAP)
Who We Are
We are the world leader in stone wool solutions. Founded in 1937 in Denmark, we transform volcanic rock into safe, sustainable products that help people and communities thrive. We are a global company with more than 12,000 employees, located in 40+ countries with 51 manufacturing facilities… all focused on one common purpose – to release the natural power of stone to enrich modern living.
Sustainability is central to our business strategy. ROCKWOOL was one of the first companies to commit to actively contributing to the United Nations Sustainable Development Goals (SDG’s) framework and are actively committed to 11 SDGs, including SDG 14, Life Below Water. Through our partnership with the One Ocean Foundation and in connection with our sponsorship of the Denmark SailGP team, we will help raise awareness around ocean health challenges in an effort to accelerate solutions to protect it.
Work Environment & Conditions:
- Our offices are thoughtfully designed to foster collaboration, creativity, and opportunities for social engagement, allowing employees to find balance and bring their best selves to work.
- ROCKWOOL believes in giving back to the communities where we operate. Our offices worldwide engage in philanthropic initiatives, community involvement, and sustainability efforts that contribute to improving society and the environment. We encourage our employees to get involved and make a positive impact in the communities we serve.
Diverse and Inclusive Culture
We want all our people to feel valued, respected, included and heard. We employ 79 different nationalities worldwide and are committed to providing equal opportunities to all employees, promote diversity, and work against all forms of discrimination among ROCKWOOL employees.
At ROCKWOOL, you will experience a friendly team environment. Our culture is very important to us. In fact, we refer to our culture as “The ROCKWOOL Way”. This is the foundation in which we operate and is based upon our values of ambition, responsibility, integrity and efficiency.
ROCKWOOL is proud to be an Equal Opportunity Employer. We evaluate qualified candidates without regard to race, color, national origin, religion, gender, age, marital status, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by law.
