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Lead Content Strategist

Job Posted 22 Days Ago Posted 22 Days Ago
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37 Locations
Mid level
37 Locations
Mid level
The Lead Content Strategist will create high-quality content across industries, align it with marketing objectives, and track performance to enhance engagement and lead generation.
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Our client, a fast-scaling digital marketing agency, is looking for a Lead Content Strategist to develop high-quality, industry-specific content that drives engagement, credibility, and lead generation. This role is content-driven but strategy-focused, requiring a deep understanding of how content aligns with marketing objectives.

Location: Fully-Remote (Work from Home), 9 AM - 5 PM EST

Key Responsibilities

  • Industry-Specific Content Creation

    • Write engaging, authoritative industry-specific social media and marketing content.

    • Develop engagement-focused content that reinforces businesses as trusted voices in their industries.

    • Ensure content supports lead generation and audience growth.

  • Content Execution & Performance Optimization

    • Work closely with the Marketing team to ensure all content aligns with growth and customer acquisition strategies.

    • Collaborate with designers to ensure content is visually compelling and platform-optimized.

    • Track and analyze content performance to refine strategy.

  • Marketing Support

    • Assist with internal marketing content, including sales funnel copy, lead-generation materials, and special projects.

What Success Looks Like

  • High-quality content that drives engagement and lead generation.

  • Content that establishes businesses as industry leaders.

  • Seamless collaboration between content, design, and marketing strategy.

Qualifications

  • Experience – 3+ years in content strategy, social media writing, or digital marketing.

  • Industry Adaptability – Ability to write for multiple industries with confidence.

  • Strategic Thinking – Strong understanding of how content impacts business objectives and marketing funnels.

  • Collaboration – Works closely with the Growth Marketing Manager and Graphic Designer to align content with engagement goals.

Opportunity

This role is perfect for a strategic content writer who understands how content fuels marketing performance. If you thrive in creating engaging, industry-specific content that contributes to audience growth and lead generation, we encourage you to apply!

Application Process:To be considered for this role these steps need to be followed:

  • Fill in the application form

  • Record a video showcasing your skill sets

Top Skills

Content Creation
Digital Marketing
Social Media

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